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Pricing for Profit in the Consumer Products Industry

White Paper Published By: Lixto Inc.
Lixto Inc.
Published:  Dec 20, 2010
Type:  White Paper
Length:  4 pages

Timely market price intelligence enables informed price decisions and provides pricing managers the ability to: identify assortment gaps, recognize and act on major market events and opportunities, improve understanding of the relationship between price elasticity and market demand, paint a more accurate picture of competitor pricing positions, obtain a window into consumers' opinions and perceptions of competitor goods, and define the best price responses.



Tags : 
price management, market price intelligence, pricing managers, price decisions, competitor pricing, market intelligence data