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The Law of Eternal ROI: Maximizing B2B Customer Lifetime Value through Renewals

Webinar Published By: Rainmaker Systems Inc.
Rainmaker Systems Inc.
Published:  Jan 13, 2012
Type:  Webinar

It's a marketer's dream that their company can establish such customer loyalty that the consumer won't ever leave them for their competitors. But in today's highly competitive landscape, it's increasingly difficult to keep your business customers loyal to your brand year after year. Nonetheless, by making it easy for them to renew, you're one step closer to retaining the customer at minimal expense.

This on-demand webinar will help you understand how to:

  • Retain your brand value with customers while remaining channel friendly
  • Reduce your customer acquisition costs, avoid paying to acquire them twice
  • Provide better forecasting and increase your CRM



Tags : 
rainmaker, marketing, b2b, crm, customer, renewals, roi