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Six Degrees of Entertainment Discovery

White Paper Published By: Rovi
Rovi
Published:  May 17, 2013
Type:  White Paper
Length:  9 pages

Today’s consumer's expect seamless cross-media entertainment discovery experiences. They want to easily move from viewing a TV program or movie to accessing the book that was its basis to playing music from the soundtrack to learning more about the artist performing a particular song.This is an experience we refer to as Six degrees of entertainment discovery;the consumer is surrounded by immersive and interrelated entertainment associations.

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Tags : 
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