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How A Software Company Added $7 Million to the Top Line

Case Study Published By: KnowledgeTree
KnowledgeTree
Published:  Aug 07, 2013
Type:  Case Study
Length:  5 pages

The company didnít get to more than a billion dollars in revenue by accident. Thereís tremendous market interest in Software AGís products. In fact, the demand is so great that a massive volume of request for proposals (RFPs) arrive each quarter. Because of this demand for more information, Software AG looked to manage this key element of its sales process.

In this case study, learn how KnowledgeTree helped Software AG identify and use content with the highest ROI and generate millions in additional revenue.



Tags : 
sales and marketing content, sales collateral, marketing collateral, increase roi, content quality