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Published By: Dex     Published Date: Jul 09, 2013
Keep Marketing Simple. Get Found and be Chosen in 2013: In today’s complicated marketing landscape, you need to ensure that your business name appears when and where local customers are looking.
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dex, free assesment, marketing, marketing landscape, free and easy assessment, consumer behavior, local customers
    
Dex
Published By: Eaton     Published Date: Feb 08, 2017
Power distribution is facilitated through different pieces of equipment that take the power conditioned by your uninterruptible power supply (UPS) and send it to your IT equipment . Power distribution solutions can manage and even control energy consumption in smaller environments as well as large data center applications . Distributing power efficiently results in reduced operating costs and increased reliability.
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Eaton
Published By: Viavi Solutions     Published Date: Apr 07, 2017
IT today is more complex than ever. Public cloud, networks, storage systems, servers, and applications all combine to deliver today’s IT services. But how do you manage such a diverse and complex infrastructure? Can legacy tools help after this seismic shift? This document answers these questions and provides 20 tools you need to deliver services in this new hybrid IT world.
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Viavi Solutions
Published By: Bronto     Published Date: Sep 26, 2011
One Click has shown what can be done when retailers develop smart strategies and leverage the commerce-focused Bronto Marketing Platform. Their overall result? A year-over-year revenue increase of 142% in the first year on the Bronto platform. To gain insight on how you may employ some of the same tactics, read the full case study. Answer these short questions then click the Download now button.
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remailing, triggered emails, list growth, list, email marketing, case study, e-store, e-commerce, targeted, automation, shopping cart, transactional messages, bronto, bronto software, bronto marketing platform
    
Bronto
Published By: Bronto     Published Date: Mar 30, 2012
With consumers practically attached to mobile devices and beginning to accept marketing messages on Facebook and Twitter, marketing efforts are less about driving to a specific channel and more about having a promotional presence in all of them and keeping the person engaged throughout the customer lifecycle. The reasons for disengaging from a purchase decision are nearly infinite, and the means to disengage are just a few taps away on a smartphone.
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bronto, marketing, emerging marketing, digital marketing, online, digital, e-commerce
    
Bronto
Published By: Bronto     Published Date: Sep 09, 2013
Short Message Service (SMS) marketing, or text messaging, has become one of the most widely used and effective media for both inbound and outbound marketing communications. This represents a tremendous opportunity for e-commerce marketers to use SMS marketing as an extension of their email marketing program to increase customer engagement and drive more revenue.
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sms messaging, email marketing, strategic email marketing, e-commerce solutions, customer engagement
    
Bronto
Published By: Bronto     Published Date: Aug 14, 2014
Much like running a marathon, building a successful marketing program takes dedication, patience, training and a lot of stamina. These things don’t happen overnight, especially if your current email program is a tad out of shape. So how do you get your current email program to “feel the burn” and transform into the polished, strong performer you want it to be? This 4-part white paper series will take you through each step in the process, acting as the personal trainer that will whip your triggered email program back into shape, through smarter customer engagement and use of automation.
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marketing automation, triggered emails, customer engagement, email marketing program
    
Bronto
Published By: Bronto     Published Date: May 18, 2017
Convenience is absolutely critical to succeeding in e-commerce. Any glitches along the path to purchase potentially result in a lost sale. That's one reason we think Apple Pay's new mobile payment feature that uses a fingerprint is going to be a game changer. Its another step in reducing hurdles to online buying. You see it, you select it, you pay with your finger. What could be more convenient? Not interested in Apple Pay? Or unable to use it? At the very least, make sure customers that shop on multiple devices are recognized, no matter which device they log into. Giving them access to their stored information will make for a much smoother checkout.
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bronto, digital marketers, program management, customer support, critical data source, email management, world wide business research, mobile devices, visual commerce, virtual reality, overseas market
    
Bronto
Published By: Symantec     Published Date: Nov 30, 2015
en 1994 se llevó a cabo la primera compra en línea de la historia: una pizza de pepperoni con champiñones y extra de queso en Pizza Hut. un año más tarde, amazon vendió su primer libro, Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought, de douglas Hofstadter2. dos décadas después, se calcula que las ventas mundiales de los comercios electró-nicos ascienden a más de 1,2 billones de dólares. ¿Qué ha hecho posible un cambio tan espectacular en nuestros hábitos de compra? la confianza.
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Symantec
Published By: Symantec     Published Date: Nov 30, 2015
Gli acquisti online fanno ormai parte della nostra quotidianità, ma come è cominciato tutto questo e cosa ha fatto sì che sia cresciuto fino ai livelli odierni? Secondo le cronache1 iniziò tutto nel 1994, quando venne effettuato il primo acquisto sul Web: una pizza con funghi, peperoni e aggiunta di formaggio nella catena Pizza Hut. Con quella prima pizza e con la vendita, un anno dopo, del primo libro da parte del gigante del commercio online Amazon (‘Fluid Concepts & Creative Analogies: Computer Models of the Fundamental Mechanisms of Thought’, di Douglas Hofstadter2), ebbe inizio un’attività inarrestabile. Vent’anni dopo, nel 2013, le vendite mondiali di e-commerce sono state stimate in oltre 1.200 miliardi di dollari3. Cosa ha reso possibile questo cambiamento epocale delle nostre abitudini di acquisto? La fiducia.La fiducia nei siti presso i quali acquistiamo, nonché la fiducia che le informazioni di acquisto da noi fornite siano al sicuro. Perché, come sempre, dove ci sono soldi
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Symantec
Published By: Symantec     Published Date: Nov 30, 2015
Independientemente de que se trate de una persona o una empresa, usted se debe encargar de la seguridad online de la misma manera en que se encarga de la seguridad física en su hogar o su empresa. No solo le hará sentir más seguro, sino que además protege a las personas que visitan su hogar, el lugar de trabajo oel sitio web. Es importante comprender los riesgos potenciales y asegurarse deestar totalmente protegido contra ellos. En el vertiginoso mundo de la tecnología, no siempre es sencillo mantenerse al día con los avances más recientes. Por este motivo, es aconsejable asociarse con una empresa de seguridad en Internet de buena reputación.
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Symantec
Published By: IBM     Published Date: Oct 10, 2014
This IBM ebook explains what systems engineering is and how it can help you simplify the development of smart, connected products.  Learn how to speed time-to-market, ensure business agility, deliver high-quality smart products, and cut costs.
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ibm, systems engineering, business agility, smart products, cut costs, agility, revolutionizing requirements, system modelling, collaborate changes, modelling changes, engineering, software development
    
IBM
Published By: DATAbuddy     Published Date: Apr 27, 2009
Thousands of companies already leveraged the power of email marketing to promote their business to a wide range of customers. For those businesses that haven't yet introduced email marketing into their advertising efforts - and even for some of those who have - the strategy does reveal some challenges. Companies struggling to get the most out of their email marketing efforts should consider using a managed email marketing service. Let's take a look at the challenges of email marketing and how an outside firm can tackle those issues.
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databuddy, email marketing, e-mail, email, email campaign, outside agency, smb, small business, medium business, smb, design and editorial, html coding, browser, paperless marketing, templates, click-thrus, deliverability, spam, website integration, consistent deployment
    
DATAbuddy
Published By: Vocalocity     Published Date: Jul 13, 2011
Find out how 'micro'-businesses - those with fewer than 20 employees - can leverage the power of Voice over IP (VoIP) in this white paper.
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hosted voip pbx, tdm., vocalocity, micro business, business phones
    
Vocalocity
Published By: Vocalocity     Published Date: Jul 13, 2011
Find out how small to midsize businesses can now leverage the same professional, hosted PBX phone solutions that were once the exclusive domain of enterprises.
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pbx telephone systems, vocalocity. small business phones, smb, voip, ip network
    
Vocalocity
Published By: Vocalocity     Published Date: Aug 24, 2011
Vocalocity, a leader in hosted communications platforms, has partnered with Cisco to deliver an agile, cost-effective, technologically innovative phone solution.
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vocalocityr⪚, cisco, hosted pbx, telephony, small businesses, cost savings opportunities, cloud-based communications platforms, functionality, hosted communications platforms, phone solution, business agility
    
Vocalocity
Published By: Symantec Corporation     Published Date: Oct 03, 2013
Over the past decade, businesses have had to adapt to an array of technical changes, including an increasingly hostile cyber environment. We saw the early precursors of cybercrime decades ago when computer use was limited to a relatively small group of specialists and electronics enthusiasts. Innovative programmers, some still in high school, would find ways to display annoying messages on their friends’ computers and from there spread to other devices via shared floppy disks.This kind of part practical joke-part vandalism form of malware has been overshadowed by the more serious, technically complex, and financially lucrative form of today’s cybercrime. In this guide, we will examine major types of threats to information security that businesses face today as well as techniques for mitigating those threats. One of the most important tools available to us is SSL technology.
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symantec, security, threat, report, key findings, best practice, strategy, technology
    
Symantec Corporation
Published By: Symantec Corporation     Published Date: Feb 25, 2014
The efficacy of code signing as an authentication mechanism for software depends on the secure storage of code signing private keys used by software publishers. Companies that are diligent and willing to invest in the appropriate security measures can make the compromise of their private keys highly unlikely. This white paper describes recent security breaches and why they may have happened, along with best practices, especially for the Windows platform, which can help to safeguard the private keys associated with code signing certificates.
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symantec, stuxnet, cyber-attack, security, certificate authority
    
Symantec Corporation
Published By: Symantec Corporation     Published Date: Jun 24, 2014
The efficacy of code signing as an authentication mechanism for software depends on the secure storage of code signing private keys used by software publishers. Companies that are diligent and willing to invest in the appropriate security measures can make the compromise of their private keys highly unlikely. This white paper describes recent security breaches and why they may have happened, along with best practices, especially for the Windows platform, which can help to safeguard the private keys associated with code signing certificates.
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security, code signing, software, private keys, software development
    
Symantec Corporation
Published By: Symantec     Published Date: Oct 01, 2015
The foundation of trusted Internet communications are Secure Socket Link (SSL) certificates, an encryption technology installed on Web servers that permits transmission of sensitive data through an encrypted connection. Using a public-key infrastructure (PKI), SSL certificates authenticate the end-use Website and the endpoint server, making it difficult for those sites to be imitated or forged.The acquisition of SSL certificates should always be a relatively easy experience; however, the purchasing decision should never be regarded lightly. When businesses consider SSL certificates; there six Golden Rules a purchaser should keep in mind. This whitepaper provides an overview of the SSL certificated market, the six golden rules of purchasing SSL certificates and how Symantec addresses each of the golden rules. At the end of the day, people want to make sure their Web sites are secured with as little friction as possible—Symantec gives businesses every opportunity to achieve that goal.
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ssl certificates, public-key infrastructure, web servers, website security, sensitive data, encrypted connection
    
Symantec
Published By: NAVEX Global     Published Date: Dec 22, 2017
Assessment is part of your compliance programme’s necessary life cycle for improvement. We work in an ever-evolving landscape of risk that requires compliance professionals to identify the gaps their programmes have today, and may have tomorrow. Your programme effectiveness as a whole is based on the effectiveness of each one of its parts. So, ensure your assessment is broad as well as in-depth. Programme assessment is not a tick-the-box exercise. It is just as important as creating a company culture and mitigating risk. Remember, if your assessment is thorough and effective, you will have identified weaknesses in your programme and vulnerabilities for risk. Don’t be discouraged by your work to highlight these areas for improvement. Your programme and your organisation will be better for it once you make the necessary adjustments for a robust and effective ethics and compliance programme.
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compliance programme, compliance, programme assessment, definitive guide, improving compliance, ethics and compliance, programme awareness, anti-bribery awareness, ethics programme, risk assessment
    
NAVEX Global
Published By: AlienVault     Published Date: Mar 30, 2016
With AlienVault USM, the IT team for the City of Lewiston has been able to identify critical vulnerabilities, find orphaned services accounts, and detect threats before they became incidents. Learn how this team greatly improved network security on a small budget.
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AlienVault
Published By: AlienVault     Published Date: Mar 30, 2016
The CIS Critical Security Controls (CSCs) provide 20 controls that organizations of any size can use to improve their security posture and reduce the risk of cyber threats to critical assets, data, and network infrastructure. The AlienVault USM platform, with its built-in essential security capabilities and integrated threat intelligence, can help organizations implement these controls quickly and effectively. This document describes how the AlienVault USM platform maps to each of the CIS CSCs.
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AlienVault
Published By: AlienVault     Published Date: Mar 30, 2016
An Intrusion Detection System (IDS) is an essential tool in every security practitioner’s arsenal. Intrusion Detection Systems are designed to gather and analyze information from networks and hosts to detect malicious activity both before and after a security breach. In this guide, you will learn about the critical components of host and network IDS, requirements to evaluate IDS solutions, as well as how AlienVault Unified Security Management (USM) meets those requirements. Topics covered to help you evaluate IDS solutions include: • An overview of network and host-based IDS • Signature-based vs. anomaly-based systems • Throughput of IDS solutions • Protocol analysis • Aggregation capabilities • Integration capabilities • Contextual enhancement Download your version now to learn what capabilities you should consider when evaluating IDS solutions.
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AlienVault
Published By: AlienVault     Published Date: Mar 30, 2016
Achieving PCI compliance takes focus, determination, and the right set of tools. By building these essential security capabilities into an integrated, complete solution, AlienVault Unified Security Management™ (USM) delivers a workflow-centric approach that materially reduces your organization’s time to compliance versus a solution stitched together from individual point products. In this paper you will read an overview of AlienVault USM™ as well as learn about the capabilities and benefits it includes to help you comply with PCI DSS requirements.
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AlienVault
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