customer relationship

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Published By: IBM     Published Date: Oct 31, 2013
Improve customer satisfaction, identify trends and make smarter marketing decisions with IBM Social Media Analytics.
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social media, big data, data-driven marketing, marketing analytics, performance analytics, business analytics, metrics, data
    
IBM
Published By: IBM     Published Date: Oct 31, 2013
IBM Business Analytics help managers in different areas of the marketing organization do their jobs more effectively. Watch this video to see how: 1. Demand generation managers can target the most profitable customers with the right offer at the right time. 2.Marketing operations managers can review the results of multiple campaigns from a single marketing performance dashboard. 3. Brand managers can blend data from blogs, forums and social websites with CRM data to see how people really regard the company’s brand. Watch this video to see how IBM helps you make smarter marketing decisions, faster.
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roi, return on investment, marketing analytics, performance analytics, business analytics, metrics, data, driver-based campaign
    
IBM
Published By: IBM     Published Date: Oct 31, 2013
Turn marketing challenges into opportunities with marketing performance analytics
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financial accountability, roi, return on investment, accountability, marketing analytics, performance analytics, business analytics, metrics
    
IBM
Published By: IBM     Published Date: Oct 31, 2013
Grow revenue by building better relationships with your customers.
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analytics, customer service, business analytics, customer relationship management, business intelligence, social media, customer retention, customer loyalty
    
IBM
Published By: IBM     Published Date: Oct 31, 2013
Business analytics can help customer service departments acquire the information and capabilities to transform themselves.
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analytics, customer service, business analytics, customer relationship management, business intelligence, social media, customer retention, customer loyalty
    
IBM
Published By: IBM     Published Date: Jan 02, 2014
Business users need a simple but powerful way to navigate through data and find the insights to make timely, critical business decisions. Unfortunately, many users have become frustrated at their inability to quickly access and analyze the information they require. This data typically includes a combination of personal and corporate data locked in various enterprise systems. It exists in different formats and can be hard to analyze, change or share — making it difficult for people to get fast answers to business questions.
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ibm, cognos insight guide, navigating data, interactivity, analytic functionality, enterprise analytics, personal analytics, customer service
    
IBM
Published By: IBM     Published Date: Feb 10, 2014
The closer your organization gets to your customers, the more successful it will be. Learn how to take customer relationships to a new level of intimacy using a combination of business intelligence and predictive analytics software.
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ibm, king fish media, business analytics, insights, business intelligence software, analytics quotient, roi, predictive analytics
    
IBM
Published By: IBM     Published Date: Feb 14, 2014
"Welcome to the age of Social CRM, a different way of thinking about customer relationship management that focuses on using social media to enhance customer engagement. How prepared are companies to make this shift? Despite widespread adoption of social media, for most, Social CRM is still in its early stages, execution is patchy and concerns about ROI remain. To fully exploit the power of social media to connect with customers, organizations need to move beyond isolated projects to integrated programs and, ultimately, a Social CRM strategy."
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ibm, marketing, social media, crm, social crm, customer service, customer interaction, customer relationship
    
IBM
Published By: IBM     Published Date: Apr 29, 2014
Social media is reshaping the relationships that customers have with products, services and brands. Read this white paper to learn how the right combination of technologies can help you understand emerging consumer trends and increase the ROI of your marketing campaigns.
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ibm, retail, social media, social media analytics, consumer insights, customer relationships, roi, business technology
    
IBM
Published By: IBM     Published Date: Jul 07, 2014
A transformation is taking place in how people interact and how relationships form and develop and this is changing the way we socialise, the way we work and the way we engage with our customers. The new normal is that customers are leading the conversations that define your brand, competitors are crowd-sourcing ideas to bring new offerings to market and employees are using social media in all facets of their lives, including work. This shift in technology and human behaviour presents an opportunity for organisations to improve everything from reinventing customer relationships to how work gets done. A Social Business embraces networks of people to create business value and activates networks of people that apply relevant content and expertise to improve and accelerate core and ad hoc processes, delivering unprecedented return for the time invested.
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ibm, social business, smarter workforce, social media, interact, technology, customer relationships, business technology
    
IBM
Published By: IBM     Published Date: Jul 09, 2014
Research shows that today’s business goals are centered on reducing costs, strengthening customer relationships and improving financial management. The biggest challenges to achieving these goals are lack of skills and investment funds, and inadequate linkages between the IT environment and how business processes are managed. Read this analyst report to see why enterprises are turning to managed services to help overcome these challenges so that they can optimize the value of their IT investments and achieve their corporate objectives.
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ibm, managed services, it investments, data center, it infrastructure, managed services provider
    
IBM
Published By: IBM     Published Date: Aug 06, 2014
How customer-centric transformation can lead to deeper relationships, increased revenue and streamlined operations. Though the global economy is still sluggishly shaking off the effects of the near meltdown in 2008 and the ongoing sovereign debt crisis, banks in both the emerging and developed economies have as opportunity to manage enormous capital growth and wealth creation. But to regain customer confidence and earn their slice of the increasingly competitive market, banks must transform themselves. They must jettison decades-old, product-oriented operating models and become fully client-centric.
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ibm, banking, customer centric, revenue, customer confidence, competitive market
    
IBM
Published By: IBM     Published Date: Jan 09, 2015
Businesses around the world are looking for ways to innovate, improve customer relationships and drive down costs. But it can be challenging to find the right people and resources to support those corporate initiatives. Managed services from IBM can help.
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managed mobility services, business productivity, it infrastructure, end-user productivity, it management, knowledge management, data management
    
IBM
Published By: IBM     Published Date: Apr 09, 2015
Although cloud is recognized as a technological change, its potential for driving business innovation remains untapped. Cloud computing can have an impact on operations, customer relationships and industry value chains. Read this executive report to discover how the cloud can open the door to more efficient, responsive and innovative ways of doing business.
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ibm, cloud, efficiencies, innovation, midsize businesses, network access, business value, innovation
    
IBM
Published By: IBM     Published Date: Jul 13, 2015
This paper discusses how InfoSphere capabilities can be used to create comprehensive and accurate 3600 views of your customers from internal and external sources.
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crm cloud solution, salesforce, user productivity, data enrichment, security, data quality, customer data search, customer relationship management
    
IBM
Published By: IBM     Published Date: Sep 30, 2015
Transform customer relationships and improve profitability
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big data, digital banking, customer relationships, customer information, profitability
    
IBM
Published By: IBM     Published Date: Dec 03, 2015
Businesses around the world are looking for ways to innovate, improve customer relationships and drive down costs.
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ibm, managed services, customer relationships, it management, business technology
    
IBM
Published By: IBM     Published Date: Jan 08, 2016
This executive report identifies opportunities for insurance companies to use weather data as an important asset in both managing operational and financial risks, as well as improving customer relationships.
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ibm, insurance, financial risk, customer relationships
    
IBM
Published By: IBM     Published Date: Apr 20, 2016
Cloudy with a chance of mishap: How weather insights can help insurers manage risk and drive client value This executive report identifies opportunities for insurance companies to use weather data as an important asset in both managing operational and financial risks, as well as improving customer relationships. It also explores how companies can start using weather data in their day-to-day operations and considers future directions in the use of weather-related information for insurers.
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ibm, insurance, the weather company, ibm institute for business value
    
IBM
Published By: IBM     Published Date: Apr 26, 2016
Restoring connections: How telecommunications providers can reboot the customer experience IBM has more than 22,000 experts working in the Telecommunications industry, delivering solutions to more than 200 major communications service providers globally. IBM’s telecommunications capabilities are backed by a global network of telecom solution labs, research labs and innovation centers to support its offerings in the area of analytics, cloud, mobility, network optimization, digital transformation and global integration. IBM continues to invest significantly in key acquisitions to add expertise and capabilities that enable its clients in the telecommunications space.
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ibm, ibm institute for business values, telecommunications, customer experience, communications service providers, csp, customer relationship, business technology
    
IBM
Published By: IBM     Published Date: May 03, 2016
In this report you will learn how to enhance your customer relationships across all your channels and touch points, produce personalized customer offers and learn from real-world case studies across various industries.
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ibm, ibm predictive customer intelligence, business analytics, customer relations, business technology
    
IBM
Published By: IBM     Published Date: Jul 28, 2016
Read this white paper to discover how predictive analytics and cognitive commerce make it possible to get instant access to integrated information and actionable insights so you can deliver superior-and profitable-interactions with customers. You'll learn: What it takes to uncover hidden trends and explore relationships across disparate data sources using natural language queries Ways to use in-depth insight to create highly relevant campaigns and content that's aligned with individual customer behaviors and preferences How to take product recommendations to new levels of accuracy with pinpoint prediction and targeting.
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ibm, commerce, analytics, business insight, business analytics, business advisor, commerce data, predictive analytics
    
IBM
Published By: IBM     Published Date: Sep 08, 2016
Read this white paper to discover how predictive analytics and cognitive commerce make it possible to get instant access to integrated information and actionable insights so you can deliver superior-and profitable-interactions with customers. You'll learn: What it takes to uncover hidden trends and explore relationships across disparate data sources using natural language queries Ways to use in-depth insight to create highly relevant campaigns and content that's aligned with individual customer behaviors and preferences How to take product recommendations to new levels of accuracy with pinpoint prediction and targeting
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ibm, ecommerce, b2c, b2c ecommerce, commerce, data, business advisor, business technology
    
IBM
Published By: IBM     Published Date: Sep 30, 2016
Data is the lifeblood of today’s digital businesses; protecting it from theft, misuse, and abuse is the top responsibility of every S&R leader. Hacked customer data can erase millions in profits, stolen IP can destroy competitive advantage, and unnecessary privacy abuses can bring unwanted scrutiny and fines from regulators while damaging reputations. S&R pros must take a data-centric approach that ensures security travels with the data regardless of user population, location, or even hosting model; position data security and privacy capabilities as competitive differentiators; and build a new kind of customer relationship.
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ibm, security, data, privacy, forrester, forrester research, data management, business technology
    
IBM
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