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Published By: Act-On     Published Date: Jan 07, 2016
Go beyond just sales and marketing alignment and include customer success to build a winning Team Trifecta that will allow you, and your company, to make the most of the opportunity that is — literally — sitting right under your noses. In this eBook, we’ll show you how to build your own successful Team Trifecta and imagine what is possible with an approach that yields comprehensive results across every stage of the customer lifecycle. You’ll learn how to deliver dramatic improvements from small investments that generate big returns – such as customer retention.
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customer success, productivity, team trifecta, customer lifecycle
    
Act-On
Published By: Act-On     Published Date: Jan 07, 2016
We’ve reached out to a number of the world’s leading experts and asked them to share their secrets on lead generation and how they drive tens of thousands –or even more– visitors to their websites each month!
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lead generation, best practices, ebook, web traffic
    
Act-On
Published By: Act-On     Published Date: Jan 07, 2016
People buy from people, not companies. Next to events and other face-to-face methods, social media is the best channel for building meaningful connections with your prospects. This eBook explains the five key steps to use social selling to build relationships that last, provide value, demonstrate consistency, and are mutually beneficial.
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social media, relationship building, social selling
    
Act-On
Published By: Act-On     Published Date: Apr 29, 2016
Traditionally, sales and marketing haven't always seen eye-to-eye. Our 2015 Sales and Marketing Alignment Survey clearly shows that in order to exceed revenue goals, outdated traditions need to change. In the eBook, we will show you the direct relationship between alignment and revenue performance and how the use of the right technologies will support business success.
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market, management, marketing, business optimization, business strategies, sales, technology
    
Act-On
Published By: Oracle     Published Date: Oct 23, 2014
Learn how top marketers improved their Social Media Marketing. See how they generated results like these: • Top gaming company increases social engagement on Twitter by 45% • A top wireless telco boosts Facebook native ad performance 6x • A leading U.S. telco sees a 5.7x lift in social engagement on Twitter
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data management, demystified, audience, targeting, scale, marketing, programs, actionable, agencies, outcome, social media
    
Oracle
Published By: Marketo     Published Date: Jul 13, 2015
Download this ebook to learn more about creating a lead nurturing strategy.
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lead nurturing, lead nurture, generating leads, management processes, workflow issues, marketing automation, crm
    
Marketo
Published By: Marketo     Published Date: Jul 25, 2016
Download this ebook to learn more about the fundamentals of digital marketing and how you can be successful in today's modern, complex business landscape: - What is digital marketing and why is it important - How to apply digital elements to engagement marketing - How to implement a pay-per-click (PPC) strategy - Why retargeting is a powerful approach - Why digital marketing and SEO go hand-in-hand - What the future of digital marketing looks like
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marketo, marketing, engagement marketing, digital marketing, pay-per-click, seo, retargeting
    
Marketo
Published By: TRUSTe     Published Date: Aug 31, 2009
TRUSTe works to advance privacy and trust for a networked world. TRUSTe Privacy Seals help consumers click with confidence by guiding them to trustworthy Web sites. Thousands of Web sites rely on TRUSTe industry best practices to help them make the right decisions about privacy and protecting confidential user information. Most of the top fifty Web sites are certified to TRUSTe's leading practices, including Yahoo, Facebook, MSN, eBay, AOL, Disney, New York Times, Comcast and Apple. To learn more about internet privacy visit www.truste.com.
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truste, cheapflights, customer confidence, privacy policy, adsense, email privacy, opt-in, newsletter, bounce rates, privacy policy, truste, privacy policy generator, free privacy policy generator, privacy policy template, free privacy policy template, how to increase online sales, boost online sales, increase online sales, increase online transactions, boost online transactions
    
TRUSTe
Published By: VeriSign     Published Date: Jul 12, 2010
This Essential Series eBook examines the seven reasons customers do business online and offline; discuss how to use that customer's decision-making to build a trustworthy web site; and gives guidance on making a good web site great by adding professionalism and reputation-enhancing visual cues.
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verisign, online retail, seo, trustworthy, customer confidence, security, ecommerce, shoppers, online purchasing
    
VeriSign
Published By: IBM     Published Date: Oct 10, 2014
Confused by all the agile advice? Relax! With Agile for Dummies by your side you’ll learn the fundamentals of agile and how to increase the productivity of your software teams while enabling them to produce higher-quality solutions that better fulfill customer needs much faster.
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ibm, agility, software productivity, agile teams, agile practice, faster solutions, adoption mistakes, dummies, ebook, software teams, growing popularity, growing scalability
    
IBM
Published By: AlienVault     Published Date: Oct 20, 2017
Get All 5 Chapters of AlienVault’s How to Build a Security Operations Center (On a Budget) in 1 eBook! You'll get an in-depth look at how organizations with limited resources can set up a successful operations center for monitoring, detecting, containing, and remediating IT threats across applications, devices, systems, networks, and locations. The chapters you'll read focus on: • The roles and responsibilities involved in a security operations team • The key processes you'll need to build a security operations center • The essential security monitoring tools needed for a fully functional security operations center • How threat intelligence is used in a security operations center • Real world examples of how organizations have used AlienVault USM to power their security operations center For many organizations (unless you work for a large bank), building a SOC may seem like an impossible task. With limited resources (time, staff, and budget), setting up an operations center supported b
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AlienVault
Published By: AdRoll     Published Date: Oct 29, 2014
Over the past two years, advertisers have rapidly adopted retargeting on Facebook to drive key metrics like conversions, app downloads, and lead generation. Recognizing how valuable it’s been for advertisers, Facebook expanded their product line and now offers marketers two ways to retarget their website audiences on Facebook. Download this paper today to become informed on why retargeting across desktop and mobile through Facebook is becoming part of every always-on marketing strategy.
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retargeting, facebook, desktop retargeting, mobile retargeting, web retargeting
    
AdRoll
Published By: SocialFlow     Published Date: Oct 30, 2014
Research shows that Data-Driven Social Media publishing delivers a 91% increase in reach and a 26% increase in engagement. This report is based on 1.6 M posts on Facebook, Twitter and Google Plus, and proves that how you distribute your social posts is more important to improving your engagement than what you’re posting.
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social media, social media management, social performance, social best practices, social publishing, social media results, earned media, facebook results, twitter, google +
    
SocialFlow
Published By: IBM     Published Date: Mar 10, 2015
This IBM ebook explains what systems engineering is and how it can help you simplify the development of smart, connected products.  Learn how to speed time-to-market, ensure business agility, deliver high-quality smart products, and cut costs.
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ibm, systems engineering, product quality, business agility, best practices, networking, it management
    
IBM
Published By: Meltwater     Published Date: Apr 13, 2016
This eBook outlines what it takes to turn your social media program into a full fledged social business.
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best practices, social media, communications, brand awareness, business optimization, public relations, communications
    
Meltwater
Published By: Crownpeak     Published Date: Jul 29, 2015
This guide is intended to help you navigate the path to a mobile-friendly website that positions your company to succeed now and in the future. As we go into detail on the exponential growth of mobile and it's disruptive impact on businesses that have not yet adapted, we will discuss the 6 steps you need to take to prepare for this change in mobile adoption.
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crownpeak, ebook, mobile friendly websites, mobile responsive design, conversion-optimized website design, wcm, web content management, personalization
    
Crownpeak
Published By: NetApp     Published Date: Jun 27, 2016
One of the most effective ways to address database performance and cost challenges is to modernize the underlying hardware infrastructure. Innovations such as flash storage, converged infrastructure architectures, and sophisticated data management platforms can have a major impact. Learn more in our free eBook: Optimizing Database Storage Performance for Dummies.
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netapp, database performance, storage for dummies, infrastructure
    
NetApp
Published By: IBM     Published Date: May 18, 2015
In this eBook, we share how IBM software and solutions can help an organization manage quality and begin testing SAP solutions and the integrations they depend on earlier, continuously, while testing smarter.
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sap solutions, application integration, software delivery, application management, enterprise application, devops, delivery life cycle, software integration
    
IBM
Published By: Cision     Published Date: May 02, 2016
In the following paper, we will share the following key strategies that will fuel a successful social media strategy for your business. We will: - Outline the six strategies and technologies for creating a framework for success - Map out a social implementation model for setting up the distribution of your content in order to protect your brand when third-party platforms, such as Google and Facebook, inevitably make changes - Share the right way to think about measuring, monitoring and managing your social media strategy and performance
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cision, social media, social media strategy, marketing
    
Cision
Published By: LiveHive     Published Date: Feb 16, 2016
Best selling author and sales expert Jill Konrath breaks down productivity hacks to getting more done in less time. Jill will look at different methods to help you eliminate the distractions that don’t contribute to your sales goals, tame procrastination and master the art of motivation, and employ the right tools to automate work and focus your efforts on meaningful activity.
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sales process, livehive, productivity hacks, ebook, best practices
    
LiveHive
Published By: LiveHive     Published Date: May 26, 2016
Using a multi-touchpoint strategy with automated email and call scheduling, sales organizations can quickly reach more prospects to maximize outreach efforts and improve connection rates. Download LiveHive's latest eBook to learn the five essential elements needed to implement and manage an effective multi-touchpoint sales strategy.
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sales strategy, b2b sales, sales tools, multi-touch strategy, multi-touchpoint strategy, sales acceleration, email personalization, automated emails, qualification, conversion rate, connection rate, sales email templates, email analytics, sales intelligence, quality connects, engagement analytics
    
LiveHive
Published By: Xactly Corp     Published Date: Oct 31, 2016
In the eBook, you will learn: - How best of breed and suite differ in capabilities and service - Why Xactly is important to all departments of your organization - Common myths associate with best of breed applications - Xactly’s best of breed partners
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xactly, best of breed, software vendors, best of breed partners, knowledge management, business technology
    
Xactly Corp
Published By: Xactly Corp     Published Date: Jan 13, 2017
The number one driver of your organization’s success is sales performance. In this new eBook, 10 industry experts provide their top tips on how to inspire sales reps and maximize their selling power. With decades of sales management and training experience between them, they share proven practices to accelerate performance across your organization. You will learn how to: Improve coaching and training processes with weekly teaching labs and goal setting Motivate behaviors through incentives like SPIFs, bonuses, and recognition awards Build a better team culture by taking the time to personally connect with reps Increase rep productivity with practical advice you can start using today Don’t miss this guide on how you can incorporate continuous improvement and drive better performance. Download the eBook today!
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sales, ebook, xactly, motivate, productivity, training, performance, selling
    
Xactly Corp
Published By: CrowdCompass     Published Date: Jul 20, 2017
You know you need a mobile event app, but choosing the right one can sometimes be a tricky, painstaking process. Ranging from freemium/low-cost solutions to full capability, multi-event apps, determining what you need for your conferences, tradeshows, incentive events, meetings, and more is no easy task. Let us help. Download our free eBook: “Simple Questions for Success – The Definitive Guide to Selecting a Mobile App” and find the awesome event app of your, and your attendees, dreams.
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mobile app, event app, easy planning, social media integration, social media, networking capabilities, mobile event app, return on investment, mobile personalization, mobile networking, mobile interaction, mobile security, data privacy
    
CrowdCompass
Published By: Revana     Published Date: Mar 14, 2016
To succeed in 2016, marketers must pay heed to a number of critical SEO trends, including how they go about utilizing structured data and when it’s best to apply geographic modifiers. In this eBook, we have identified six top trends to watch for in 2016, along with best practices for executing on each of them.
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revana, seo, search, integration, data, digital marketing
    
Revana
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