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Published By: Epson     Published Date: May 14, 2018
Consumers worldwide continue to adopt and use technology in their shopping experience. Faced with rising customer expectations and increasing competitive pressures, retailers now are prioritizing in-store innovation. Many retailers have adopted multichannel implementations, in which mobile, web, and in-store shopping are enabled but not delivered consistently to the customer. The next step in this evolution is an omnichannel strategy, now being deployed by some retailers, which presents a consistent shopping experience across mobile, web, and in-store channels. Omnichannel also enables retailers to integrate back-end infrastructure technologies (e.g., servers, databases, etc.) and cloud-based services (e.g., loyalty programs, personalized recommendations, inventory management, etc.) to improve many aspects of store and enterprise operations. An omnichannel strategy relies on several core and supporting technologies. The key factors in evaluating any omnichannel-enabling solution includ
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Epson
Published By: One Medical     Published Date: Feb 06, 2018
One Medical delivers world-class, in-network care for more than 1,000 companies. By providing employees with better access to in-person primary care as well as 24/7 virtual care, we help businesses lower their healthcare costs and bolster the overall health and engagement of their teams.
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One Medical
Published By: Red Hat     Published Date: Mar 28, 2019
Technology has fundamentally changed the way we live. Access to data and information anytime, anywhere is no longer a luxury—it is a requirement, in both our personal and professional lives. For IT organizations, this means pressure has never been greater to deliver higher-quality applications more often, enabling companies to stay relevant and seize digital business opportunities. Cloud-native is an approach to building applications that takes advantage of cloud computing models and DevOps principles to make the delivery of new features and services faster and more flexible. With a cloud-native strategy, organizations can begin the culture, process, and technology changes needed to meet new demands and become an IT organization that can deliver business innovation faster.
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Red Hat
Published By: Monetate     Published Date: Jun 27, 2018
Delivering personalized experiences at scale is a challenge the travel and hospitality industry would be well advised to take on. While segmentation can work to a point, truly 1:1 experiences are the key to more conversions. This case-study brief shows how eight companies, including one in the luxury travel space, used personalization to make an impact. In the case-studies you’ll learn: • What one luxury travel company did to achieve a +33.5% lift in email sign up traffic. • How a leading apparel company saw a 73.9% lift to email sign ups without offering a discount • How a retailer achieved a 3.3% reduction in homepage bounce rate with a customized carousel. • What 5 more companies did to achieve equally impressive results from their personalization efforts.
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Monetate
Published By: Monetate     Published Date: Oct 05, 2018
So you’re thinking about personalization. Great. You’ve come to the right place. Your timing is good, too. FitForCommerce found that 71% of shoppers agree personalization makes it easier to find the products that they want to buy. And when products are easy to buy, you can sell more of them. But deciding you want to personalize the shopping experience for your customers is just the beginning. You also need an agile software partner to help you deliver that experience, so you can quickly respond to changing customer behaviors and preferences. To get the most value out of your potential software partner, we recommend you ask tough questions to make sure your investment will help you meet your business goals. Here are our top nine questions to ask a potential personalization partner.
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Monetate
Published By: Zoovu Limited     Published Date: Apr 12, 2019
Customer Engagement is a huge area of interest today, and a subject that countless marketers are talking about. One thing above all is clear: the Engagement Economy provides incredible opportunity for brands. Those organizations that are willing to provide value and put the customer first will rise above the rest. To conclude, we highlight some of the key areas you should focus on: Create an effortless experience —understand customers, and use this knowledge to deliver the right level of personalized service every time. Make it easy to engage —offer a range of ways for customers to contact your organization to provide flexibility and meet the demands of a diverse customer base. Go the extra mile —creating memorable experiences can pay off and be rewarded by brand champions telling friends and family, engaging on social media and writing positive reviews.
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customer engagement, digital engagement, guided selling, e-commerce, engagement economy, digital commerce, digital marketing, conversion
    
Zoovu Limited
Published By: Singapore Economic Development Board     Published Date: Nov 14, 2018
An internet gold rush is afoot in Jakarta, with start-ups disrupting business and improving Indonesian lives. The Managing Director of the Singapore Economic Development Board shares his personal observations on Indonesia’s digital transformation and views on how Singapore can play a role in transforming Indonesia’s digital economy.
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Singapore Economic Development Board
Published By: Gleanster Research     Published Date: Aug 30, 2013
Delivering a more personalized and engaging customer experience across digital channels is a critical concern for Top Performing organizations. Why? Because Top Performers are 7 times more likely than Everyone Else to recognize the online customer experience as a top three source of competitive advantage.
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Gleanster Research
Published By: Marketo     Published Date: Jun 08, 2017
As a marketer, you face daunting expectations and goals. You are probably expected to generate successful outcomes in less time, and in a digital age where everything can be measured, you probably feel increased pressure to illustrate the impact you are driving. But without the right tools and processes in place, hitting your goals and demonstrating the results is difficult, time-consuming, and stressful! Marketing automation can help you scale your programs, deliver more personalized and targeted communications, align with sales, and measure effectiveness. Download this ebook to explore 10 reasons you may want to consider marketing automation to support you through the sales cycle, from attracting and engaging leads, to closing the deal.
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program automation, multi channel, sales and enablement, predictive lead scoring, visual personalization, design, live event management
    
Marketo
Published By: IBM Software     Published Date: Feb 16, 2011
IBM Cognos Business Insight changes information delivery for all business users. Watch this recorded event which originally aired on February 15, 2011 to see how this unlimited BI workspace enables business users to create, personalize and interact with all of their information assets. Through demos and discussion, you'll learn how this revolutionary interface lets users: . Satisfy all their information needs in a single, highly intuitive workspace . Blur the lines between business authoring and analysis . Easily create net-new analysis . Enhance existing reports with information from a personal data source Discover how IBM Cognos Business Insight enables self-service BI for business users, while giving IT complete confidence that data will remain secure.
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ibm, cognos, business intelligence, query, analysis
    
IBM Software
Published By: Jive Software     Published Date: Feb 24, 2014
As of January 2011 there were 600 million Facebook users and 200 million Twitter users. Many millions use social services, from sharing photos via Instagram to sharing files via Box.net to via SlideShare. So how many of your employees use social media? A lot. That’s because social has become a normal tool used to manage and organize our lives. Social tools are flexible, efficient, effective and easy to adapt for personal and business uses.
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jive, social media, workplace, workforce, compliance, ediscovery, human resources, workflow
    
Jive Software
Published By: LivePerson     Published Date: Jun 24, 2013
The growth in e-commerce, social media and mobile devices means that today, more than ever, online shoppers are faced with a multitude of choices in the way they connect with brands.
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liveperson, customers report, e-commerce, online customer experience
    
LivePerson
Published By: LivePerson     Published Date: Jun 24, 2013
Letting customers choose how they want to seek help is essential -- 59% of consumers want more ways to connect with brands when they need help. Adopting a one-sized-fits-all approach to service doesn’t do your customers any favors.
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liveperson, customers, customer service, customer survey, branding
    
LivePerson
Published By: LivePerson     Published Date: Jun 24, 2013
A great mobile chat solution should not require a substantial amount of additional administrative or IT burden. It should be an extension of your existing desktop chat, allowing you to leverage the very same agents, the same agent tools, the same administrative tools, and the same IT platform.
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liveperson, wireless, mobile, chat solution, e-commerce, in-store spending, customer engagement, mobile app
    
LivePerson
Published By: Movable Ink     Published Date: May 05, 2014
Each season, the Movable Ink team looks back at recent campaigns and honors five brands for creating engaging agile email marketing experiences that stood out in the inbox. Download the Spring 2014 edition of The Inkredible Five to see standout emails from brands like Lilly Pulitzer, The Wall Street Journal, and 7 For All Mankind.
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agile, email, dynamic content, live content in email, crm, real time, marketing, innovative
    
Movable Ink
Published By: MuleSoft     Published Date: Oct 13, 2015
Nearly every industry today is facing an array of digital opportunities thanks to the prevalence of innovative technology. But with opportunities come challenges – especially in financial services. In an industry where digital innovations are used widely and have come to be expected by consumers, there is a greater push to deliver a highly personalized and convenient experience that stretches across mobile, social, and alternative delivery channels. Learn more about how financial institutions can harness digital technologies to take advantage of these opportunities.
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financial services, digital opportunities, innovation, personalized experience
    
MuleSoft
Published By: Magento     Published Date: Feb 22, 2018
In the last ten years, the retail industry has seen an incredibly interesting shift. Shopper expectations have evolved and now dictate the way organizations adapt to deliver more personalized, targeted experiences that revolve around speed and efficiency. Dubbed the “Amazonification of Digital Commerce,” this transformation is influencing the way that shoppers and buyers engage with brands. These expectations have transcended B2C transactions: B2B buyers too now demand an easy purchase experience
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Magento
Published By: SAS     Published Date: Jun 05, 2017
"The connected customer is an individual who is intimately connected to the data, outcomes, decisions and staff associated with any relationship to an organization.  To create personalized experiences, companies across all industries must pursue a more connected relationship with their customers through technology and processes focused on delivering relevant personalized experiences whenever possible. In this report, Blue Hill explores the key traits associated with supporting the connected customer through the internet of things, and provides guidance on why the internet of things will be essential across the general business landscape. "
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SAS
Published By: IBM     Published Date: Nov 29, 2012
The healthcare industry is poised for a transformation in patient care. Learn how IBM Patient Care can help leverage the full breadth of patient information, from across systems and providers to create a complete picture of health and more.
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ibm, patient care, insights, treatment opportunities, deliver coordination, personalized care, patient analytics, healthcare
    
IBM
Published By: Limelight Networks     Published Date: Mar 02, 2018
In the increasingly competitive OTT market, competition for viewers is high. Providers must find ways to not just deliver compelling content, but to deliver compelling viewing experiences. In this whitepaper, you’ll learn about the critical challenges facing OTT providers today and how they can be overcome to provide the broadcast quality experiences viewers expect, regardless of the device in use or the viewers location in the world. Are you ready to keep your subscribers happy and away from your competition? Download this free white paper OTT 3.0: How to Build a Better Mousetrap and learn: Why personalized content discovery is so important to viewers – and to the success of your business How to avoid internet congestion by leveraging technologies like a CDN The importance of global network scale to meet spikes in consumer traffic The impact of advertising on viewer abandonment
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Limelight Networks
Published By: Microsoft Azure     Published Date: Apr 10, 2018
Learn about the five gaps that could be costing you time, customers, and profit in this digital e-book. Discover how to close those gaps and transform your people, process, and technology to better serve your customer. You’ll also learn how to: Create a unified view and deliver personalized experiences to your customers across all touchpoints and channels. Provide actionable insights to your sales and marketing team so they can work together more effectively. Bring intelligence to your data and connect it with content and processes, so you can make better, faster decisions. Transform your business by connecting sales and marketing with a shared set of successful business practices.
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Microsoft Azure
Published By: Adobe     Published Date: Sep 28, 2016
Download our new guide, Your Most Crucial Conversation, to learn how you can use personalized, real-time offers to give your customers what they need, right when they need it—so you can earn their trust and keep them coming back for more. Read the guide to discover how to: - Break down internal silos and speak consistently to customers - Deliver contextually relevant experiences for upsell, cross-sell, loyalty and retention - Make the transition to real-time personalization?
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adobe, marketing, marketers, customers, customer engagement, customer loyalty, customer retention
    
Adobe
Published By: Adobe     Published Date: Sep 28, 2016
Download our new guide, Up Close and Personal, to learn how you can make the most of marketing’s hottest real estate — the mobile device. You’ll discover the tools and strategies you need to adopt a mobile-first mindset, so you can connect personally with customers. Right where they live. Get the guide now to explore the three Cs of mobile engagement: • Context — maximize mobile capabilities to make it relevant • Connection — discover strategies to make it personal • Cadence — learn to orchestrate content and time it right
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adobe, marketing, marketers, mobile, engagement
    
Adobe
Published By: Adobe     Published Date: Sep 28, 2016
Learn how to use data and technology to simplify, clarify, and maximize your programmatic ad campaigns—so you can create connected, personalized experiences across channels. You’ll find that while data and technology are core to programmatic media buying, using them effectively doesn’t have to be complicated. Read the guide now to discover how to: • Consolidate your data to maximize your ad spend • Simplify search, display, and social campaigns • Deliver real-time, personalized ads with ease
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adobe, programmatic, marketing, programmatic ad campaigns, cross channel
    
Adobe
Published By: Zebra Technologies     Published Date: Aug 09, 2018
The exponential growth of omnichannel shopping and ever-burgeoning demand for faster merchandise deliveries is redefining the supply chain’s distribution of consumer products goods. A seminal shift in how shoppers increasingly buy via multiple touch points — online from desktop computers, mobile devices and in-store — has created the need for the “smarter” warehouse to serve today’s connected consumer. As retailers look to merge their brick-and-mortar and online operations to cut costs and boost efficiency, warehouse management systems must keep pace. For this report, Zebra Technologies analyzed the state of the warehousing marketplace among firms in the US and Canada with at least $15 million in annual revenues. The online survey asked IT and operations personnel in the manufacturing, retail, transportation and wholesale market segments to share their insights and business plans over the next five years, in light of a rapidly changing industry.
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fulfillment, vision, study, technology, manufacturer
    
Zebra Technologies
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