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Published By: Symantec.cloud     Published Date: Dec 06, 2010
This white paper discusses the fundamentals of financial services compliance.
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messagelabs symantec hosted services, best practices, financial services compliance, archiving, security, saas
    
Symantec.cloud
Published By: Symantec.cloud     Published Date: Jan 28, 2011
In this new MessageLabs whitepaper, learn about the latest spammer ploy to get dangerous links past traditional defenses, and how MessageLabs delivers a proven, cost-effective solution.
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symantec cloud, search engine link spam, messagelabs, viruses, trojans, spyware, phishing, url, universal resource locator
    
Symantec.cloud
Published By: Symantec.cloud     Published Date: Apr 18, 2011
This white paper focuses on the critical need to manage outbound content sent via various avenues including email, Instant Messages, text messages, tweets, and Facebook posts.
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symantec cloud, outbound content management, email, messaging, risk mitigation
    
Symantec.cloud
Published By: GoToMeeting     Published Date: Jul 08, 2011
Join this live webcast with Jill Konrath and learn how to turn those 5 minutes into golden sales opportunities.
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citrix, sales opportunities, jill konrath, prospect, interactive webinar, 5-minute message, online meeting tools, demo products
    
GoToMeeting
Published By: SVnetwork     Published Date: Nov 03, 2010
This white paper shows how performance brand advertising engages a mass audience in digital media
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social media, advertising, brand advertising, performance, social games, social networking, paid media, earned media
    
SVnetwork
Published By: DIR Incorporated     Published Date: Jan 13, 2011
Many companies have a goal of creating messages with "viral" appeal and content. The value of viral sharing is that a message is broadcast and passed along from one person to the next to a rapidly growing audience. This is in
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viral marketing, social media, online marketing, interactive marketing, dir incorporated
    
DIR Incorporated
Published By: TextGuard Mobile     Published Date: Mar 10, 2011
The Growing Challenges of Compliance in a Mobile World White Paper by Osterman Research
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mobile message archiving, monitoring, compliance, sms, text messages, bbm, instant messages, archiving
    
TextGuard Mobile
Published By: Facebook     Published Date: Jun 15, 2011
Nielsen and Facebook recently joined forces to develop effective, near-real time ad effectiveness solutions to determine consumer attitudes, brand perception and purchase intent from advertising, including aided awareness, ad recall, message association, brand favorability, and purchase consideration.
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facebook, nielsen, advertising, social media impression, social networking, customer engagement, brand marketing, social advocacy, earned media, media analytics
    
Facebook
Published By: Stevens & Tate Marketing     Published Date: Apr 12, 2011
Businesses looking to market their products and services to this new generation of consumers need to understand and embrace the benefits of using digital and mobile platforms to reach the audience of today.
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mobile marketing, digital advertising, internet marketing, mobile advertising
    
Stevens & Tate Marketing
Published By: IBM Corporation     Published Date: Jun 01, 2011
Gartner has identified five key failures in crucial interactions between security and risk professionals and their client.
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ibm, gartner, communication, security message, enterprise risk management, jeffrey wheatman, chief information security officer, ciso, business leaders, security program
    
IBM Corporation
Published By: Urban Airship     Published Date: Jun 20, 2012
Push is a permission-based, staggeringly powerful mobile customer communication channel. Learn the "7 Rules of Good Push", in this useful primer, from Urban Airship, the world's largest provider of push messaging. A must-read for marketers everywhere!
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push, push communications, push messaging, push notifications, mobile communications, smartphone alerts, smartphone push, push messages, permission-based mobile communications, mobile customer loyalty, push applications, mobile apps, mobile messaging, good push, mobile customer communications, personalized mobile alerts, social push, mobile marketing
    
Urban Airship
Published By: PulseConnect     Published Date: Sep 04, 2012
It's easy to assume that automated emails don't require a lot of work on your part because, well, they're automated. In reality, automated emails require some careful thought and planning to successfully trigger messages that best connect with your recipients...and don't end up in their spam folder.
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email marketing, email automation, conversion rates, email targeting
    
PulseConnect
Published By: CA Technologies     Published Date: Jul 14, 2014
No one wants to be forgotten – least of all a presenter. Make sure your audience remembers your message.
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CA Technologies
Published By: Evergage, Inc.     Published Date: Apr 17, 2014
Evergage increases conversions by helping your website respond in real-time with personalized messages to people based on where they clicked and who they are – all without coding.
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evergage, marketing technology, real time, real time personalization, click through, digital marketing, convserion rates, online advertising, online traffic
    
Evergage, Inc.
Published By: Castlight Health     Published Date: Feb 14, 2017
Benefits engagement is low. But employees are already overwhelmed with emails, texts, instant messages and more. Castlight Health can help to break through the noise. Their health benefits platform engages employees in their benefits, provides the right information at the right time and helps employees make better healthcare decisions.
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Castlight Health
Published By: Tyco Integrated Security     Published Date: Sep 10, 2015
Engineers are likely not who you would expect them to be. To create messages that resonate with this unique audience, you must understand them on a more personal level. Analyzing a recent worldwide survey of more than 2,600 engineering professionals, we help you get inside the minds of engineers and discover some surprising insights that enable you to relate to them on a deeper, more personal level.
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Tyco Integrated Security
Published By: IBM     Published Date: Jul 08, 2015
For years, organizations have recognized that a better understanding of customers can translate to more sales, increased customer satisfaction and reduced customer churn. Initiatives focused on a 360-degree view of the customer have gone a long way toward providing those benefits by synthesizing customer profiles, sales history and other structured data from multiple sources across the enterprise. But today, customer-centric organizations are discovering that there is more opportunity for growth when they enhance that 360-degree view with information from more sources, both within and beyond the enterprise (see Figure 1). Information in email messages, unstructured documents and social media sentiments—previously beyond reach—is now extending the 360-degree view.
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ibm, e360, customer satisfaction, customer retention, sales history, big data, it management, knowledge management, business technology
    
IBM
Published By: Aberdeen Group     Published Date: Nov 13, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing, inbound marketing, lead generation, lead intelligence, market research, integrated marketing, lead nurturing, marketing analytics
    
Aberdeen Group
Published By: Samsung     Published Date: Feb 02, 2016
New high-brightness displays built for use outdoors or in other high ambient light environments are now enabling businesses to take the message outdoors.
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samsung, display, digital, outdoor tech, business technology
    
Samsung
Published By: IBM     Published Date: Jul 20, 2016
Attracting today’s savvy candidate requires much more than a creative job description and a flattering email message. The transparency provided by web sites such as Glassdoor combined with a millennial desire for meaningful work and corporate responsibility have the upped the ante when it comes to employer brand and candidate experience. While many firms have good intentions when it comes to employer brand, these intentions aren’t always translated to action, leaving many candidates feeling frustrated as they move through the process. New hires need confirmation that everything they were told in the interview processes is not only accurate, but even better than expected. When the onboarding process falls short of those expectations, candidates immediately question their decision to accept the offer and retention efforts in jeopardy. Join this webcast to learn how to avoid costly new-hire attrition in your organization.
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ibm, ibm smarter workforce, work trends, employee acquisition, recruiting, recruiters, candidate experience
    
IBM
Published By: Genesys     Published Date: Jul 13, 2018
In today’s digital world, the messaging and texting that have become a prominent part of most people’s lives are a form of asynchronous messaging. These are a simple, convenient method of communication for people on the go, with varied time in response based upon intrigue and urgency. Asynchronous messaging has become so ingrained in consumers’ lives, an expectation has evolved that businesses should be able resolve issues just as quickly and easily, and on the customer’s timetable. To keep up with consumer expectations and offer differentiated customer experiences, there is a strong case for implementing capabilities where messages can be fielded by bots using artificial intelligence, with a human touch through skilled representatives, or a combination of both within the same conversation, without losing context. Download this white paper to learn about: • 6 benefits to asynchronous messaging in B2C customer experience and operations • Incorporating asynchronous messaging into your u
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Genesys
Published By: Broadsoft     Published Date: Apr 04, 2017
It’s easy to feel overwhelmed by information, messages and notifications from workplace apps that don’t talk to one another. This disjointed technology disrupts our workflow, and we lose our momentum.
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Broadsoft
Published By: Zebra Technologies     Published Date: May 02, 2018
Consumers equipped with smartphones expect fast, convenient and uniquely relevant shopping experiences in store and online. As a result, one-third of shoppers are not satisfied with the in-store experience, turned off by everything from chronic out-of-stocks to cookie-cutter products and marketing messages that speak to the masses, as opposed to them as individuals. In turn, retailers are empowering front-line associates with tools designed to add newfound conveniences, such as locating inventory without having to leave a shopper’s side, to texting them curated product offers based on in-store and online buying patterns and preferences These are just a few of the insights found in Zebra’s 10th annual shopper study, which surveyed nearly 7,500 consumers from North America, Latin America, Asia-Pacific, Europe and the Middle East to gain a deeper understanding of shopper satisfaction and retail technology trends that are reshaping brick-and-mortar and online stores.
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retail, mandate, shopper, vision, zebra, consumers
    
Zebra Technologies
Published By: IBM     Published Date: Apr 13, 2018
You can’t walk out the door without being inundated with messages on cloud. Get educated and help your organization make smarter choices.
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cloud, governance, trusted data
    
IBM
Published By: Group M_IBM Q418     Published Date: Oct 02, 2018
Chatter about the cloud is everywhere. You can't turn on your TV, look at your smartphone, open a magazine or browse websites without being inundated with messages about the cloud. Proponents tell you the cloud will save you time, give you a place to store data, create a way to manage hard drive space on your phone and much more. Detractors will scare you with stories of hackers gaining access to personal photos and bank account numbers.
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Group M_IBM Q418
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