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Published By: AdRoll     Published Date: Feb 21, 2018
This is Econsultancy’s second State of Marketing Attribution report, published in association with AdRoll and based on an online survey of 987 practitioners in Europe, North America and Asia-Pacific. We expanded on last year’s report, which focused solely on Europe, and made the report a global comparison. This report reviews the current adoption levels of marketing attribution, the confidence in its usage and the effectiveness of companies’ attribution methods.
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marketing attribution, attribution modeling, roi, attribution
    
AdRoll
Published By: Message Systems     Published Date: Jan 23, 2007
"Because of Message Systems, today we can intimately and accurately monitor our email. The second an issue arises, we make adjustments to correct it." Find out why Bluestreak's CTO is so pleased in this case study.
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email marketing, deliverability, bluestreak, message systems, messagesystems, email deliverability, e-newsletters, newsletters
    
Message Systems
Published By: IBM     Published Date: Nov 16, 2009
Learn how Liverpool, one of the most important retailers in Mexico, leveraged ESB messaging and enrichment to move from an inefficient, highly-complex point-to-point integration platform to a flexible SOA connectivity and integration solution that helped Liverpool reduce their costs and streamline information to customers and partners from days to seconds.
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ibm, ebf, smart soa, connectivity infrastructure, integration platform, retail, esb messaging
    
IBM
Published By: iDirect     Published Date: Jan 29, 2007
In this article, the second of a three-part series, readers will learn key questions that can be asked to determine the competence of any search engine optimization company that they are considering. This article can serve as a valuable resource for those researching search engine optimization companies.
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search marketing, search engine optimization, seo, seo firm, seo firms
    
iDirect
Published By: ITI     Published Date: Aug 21, 2009
The ABAQUS/Explicit simulation to predict tracking consists of several steps. First, find the belt shape, as it is stretched around the rollers. Second, apply tensioning device forces and roller misalignments. Finally, initiate belt rotation, transient and steady state.
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abaqus, explicit, predict tracking, product development, product testing, cad, computer aided design, cad, computer-aided design, cae, computer aided engineering, computer-aided engineering, product development lifecycle, iti
    
ITI
Published By: Metafuse     Published Date: Sep 26, 2007
We are often asked how Project Insight differs from the Microsoft solution. There is no simple, 30 second answer to that question, as every software package is unique. Rather than attempt to detail a feature by feature comparison, here we offer the reader an overview of what we view as the main differences.
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project management, document management, project planning, project, enterprise resource planning, erp, planning, metafuse, project insight, microsoft, microsoft enterprise
    
Metafuse
Published By: Online Insight     Published Date: Dec 12, 2006
This white paper describes Online Insight's vision for the next generation in sales and marketing, driven not by guesstimates about a customer based on ancient demographics and historical purchases, but by up-to-the second needs and preferences measured real-time in a first-hand "collaborative customer conversation."
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marketing, crm, customer relationship management, customer support, customer service, customer interaction, customer experience, csr, online insight
    
Online Insight
Published By: Envisional     Published Date: Dec 21, 2006
Now that millions of ordinary, non-geeky families are routinely downloading TV shows and movies without a second thought, digital piracy has clearly gone mainstream.  Download this paper to learn methods for preventing video piracy.
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piracy, copyright, copyright infringement, digital piracy, fcc, envisional
    
Envisional
Published By: Perimeter     Published Date: Jul 17, 2007
What is the difference between a risk, a threat, a vulnerability and an exploit? Which product or solution can be employed to address my institution’s information security and compliance needs? This paper provides some clarity on the first question, and in the process, it should help to offer an answer to the second question, one of aligning concerns with solutions with vulnerability management.
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risk management, vulnerability assessment, ips, intrusion prevention, ids, intrusion detection, firewall, exploit, infrastructure, patch management, email defense, email security, perimeter, perimeter esecurity
    
Perimeter
Published By: Neoscale Systems, Inc.     Published Date: Sep 14, 2007
Given Payformance’s longstanding commitment to protecting the privacy of its clients’ information, the company has decided to investigate data encryption solutions for its primary hard drive storage and secondary backup tape storage. With its multi-vendor interoperability, NeoScale’s CryptoStor storage security appliances emerge as the obvious choice.
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storage security, storage security encryption, enterprise storage security, disk encryption, encryption technology, tape encryption, encryption key management, enterprise key management, key management for enterprise, effective encryption key management, key management system, information security, protecting offsite tape storage, disaster recovery, data privacy regulations, backup tapes, security appliance, data security, secure key management, wire-speed encryption
    
Neoscale Systems, Inc.
Published By: Elastic Collision     Published Date: Feb 14, 2008
Media coverage of Second Life typically favors the opinions of industry analysts and naysayers. All too often, the concerns of regular users are overlooked. In October 2007, as part of a larger survey, we asked more than 800 Second Life residents what advice they would give to real-world organizations establishing a presence in Second Life.
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elastic collision, virtual, virtual world, virtual reality, sims, avatar, avatars, social networking
    
Elastic Collision
Published By: Diligent Technologies     Published Date: Apr 11, 2008
New technologies exist that can radically slim down the physical storage requirements for secondary disk storage. Taneja Group refers to these technologies as Capacity Optimization (CO) technologies. In this technology brief, we will examine what IT teams should be looking for in a capacity optimization solution, and then share our perspective on the Diligent HyperFactor technology.
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deduplication, minimizing storage, minimize storage, diligent technologies, diligent, storage
    
Diligent Technologies
Published By: Kinetic Technologies     Published Date: Jun 23, 2008
Increasingly, companies are mandating the move to forklift free production floors on the basis of highly visible macro issues like safety improvements, reduced forklift lease and maintenance costs. However, there are many other less visible advantages with direct and secondary benefits that may play an important role in reducing costs and improving customer response.
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production, productivity, scm, supply chain, kinetic technologies, k-tec
    
Kinetic Technologies
Published By: TARGUSinfo.     Published Date: Jul 31, 2008
Today's buyers possess a wealth of comparison shopping information. But you can be smarter, too. Learn how you can prioritize your inbound contacts in a split second, applying a wealth of information to instantly convert a prospect to a sale.
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targus, targus info, targusinfo
    
TARGUSinfo.
Published By: Godfrey     Published Date: Oct 24, 2008
Why are podcasts important? First, podcasts are another innovative way for B2B marketers to communicate directly with their target audiences. Second, podcasts allow marketers to deliver fresh, authentic content, to humanize their companies, to position their companies as thought leaders and to encourage creative thinking. And third, podcasts are becoming the "medium of choice" for customers and prospects who want information fast — in an easily digestible format.
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godfrey, organic search, paid search, offline communications, search engine performance, search engine optimization, pay-per-click advertising
    
Godfrey
Published By: ConcertTech     Published Date: Dec 16, 2008
When you have a technology rollout to deploy on a nationwide or global scale, service efficiency is critical. While missed deadlines and unbudgeted project costs are always a concern, they should never be a likely outcome. By understanding the details of the Rollout Services Model (the second part of the Technology Rollout System), you can avoid the potential nightmares of project implementation and ensure that your project is completed on time and within budget.
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concert technologies, rollout service model, project management, networking
    
ConcertTech
Published By: Oracle Corp.     Published Date: Sep 07, 2012
Hear why Director of Integration Architecture Rosen Atanasov of Rogers Communications describes the 5,000 transaction/second (average) deployment of Oracle Service Bus as "the favorite tool of any integration architect and developer."
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oracle service bus, oracle, integration
    
Oracle Corp.
Published By: BLADE Network Technologies     Published Date: Nov 18, 2008
This Technology Brief is divided into two parts. The first part discusses the evolution of Ethernet, and then focuses on 10 Gigabit Ethernet and related transceiver and cabling technologies. The second part examines BLADE’s RackSwitch product line, including 10 GbE applications within enterprise networks and data centers.
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enterprise data centers, blade’s rackswitch, 10gbe applications, enterprise networks, blade network technologies, evolution of ethernet, cabling technologies, it management, storage
    
BLADE Network Technologies
Published By: BMC ESM     Published Date: Mar 01, 2009
Free utility finds the fragmentation that's crippling your network! New Disk Performance Analyzer for Networks 2.0 takes the guesswork out of tracking networked system performance. This revolutionary utility scans networked systems' performance from one single access point. It equips administrators with an arsenal of performance data, so they can zero in on systems' fragmentation and slows. This second edition comes with a series of improvements which afford users more control and flexibility. Systems can be selected from the Active Directory or IP Address. And this cutting-edge tool supports custom grouping. So, repeated scans are easy to set up and run. Performance reports can also be scheduled for off-peak hours. Results will be automatically sent to your e-mail address. Performance reports are now exported to a MicrosoftT SQL database for easy sorting and querying. Don't let low-functioning systems go unnoticed. Get Disk Performance Analyzer for Networks 2.0 free now!
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it management
    
BMC ESM
Published By: Akamai     Published Date: Oct 10, 2012
When holiday shoppers launch into action, every second and every transaction counts.
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akamai, holiday, toolkit, ecommerce
    
Akamai
Published By: OneSource     Published Date: Sep 14, 2010
As we enter into the final months of 2010, our hopes that the economy would be a major factor in improving sales results this year are fading. "Uncertainty" is still the word of the day, and this is reflected in sales performance. Our research this year has seen win rates drop below 45% for the first time in the 16 years of our studies, and the percentage of reps making quota is below 50%, for only the second time.
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relationship selling, onesource, sales cycle, sales performance, crm, sales tools, win rates
    
OneSource
Published By: Bazaarvoice     Published Date: Jan 26, 2011
In our second annual marketing survey, we surveyed CMOs in The CMO Club about their use,expectations, and measurement of social media, then compared the results to the previous year's survey. In short, 2009 marked the year CMOs embraced social media marketing but struggled to tie their strategies to the bottom line. Many evaluated engagement metrics created from social media- such as the number of click-throughs to the website or number of fans or followers - instead of evaluating business metrics like revenues and conversion. In 2009, CMOs aspired to tie social to the bottom line.
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bazaarvoice, social marketing, ctr, engagement, crm, customer service, word-of-mouth, ugc, user generated content, brand loyalty, rss, customer satisfaction
    
Bazaarvoice
Published By: Symantec.cloud     Published Date: Sep 01, 2010
This is the second part of a three-part white paper series. Part 2 describes how organizations can develop a security profile for themselves that will show them which of the Stage 1 controls they most need to build up and strengthen.
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messagelabs us, it security, smb, security profile, anti virus, anti spam, firewalls, vulnerability, encryption
    
Symantec.cloud
Published By: SAS     Published Date: Apr 16, 2015
This research brief begins with an outline of the major costs to consider when making an investment in analytics, the second section presents five modernization stages that analytics hardware/software have experienced, and the final section finishes with considerations when calculating total cost of ownership of the analytics ecosystem.
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SAS
Published By: SAS     Published Date: Aug 03, 2016
The financial collapse of 2008 had the greatest impact on the financial services industry since World War II, resulting in consolidation and extensive regulation. The crisis coincided with increased competition from emerging economic powers, nonbanks and fintech organizations. Consumer behavior, from the adoption of mobile banking to P2P payments, forced banks to retool and respond with innovative products and investments in new delivery channels. Technology changed rapidly as well. In the capital markets, trading became fully automated, with pricing, risk decisions and settlement across exchanges made in milliseconds
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finance, best practices, productivity, economic power, consolidation, fintech, technology, data, security, risk decision
    
SAS
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