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Published By: Dell Cloud Marketplace     Published Date: Jan 07, 2015
CIOs and other senior IT leaders have a growing responsibility to ensure that the right steps for cost savings and optimization are understood and applied. This report focuses on the clear and practical steps you can take to optimize cloud spend and get the most value for your dollar.
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dell, iaas, cloud computing, cloud services, cloud budget, cloud spending, it budget
    
Dell Cloud Marketplace
Published By: Oracle Primavera     Published Date: Feb 10, 2015
Organizations with a strategy execution system are three times more likely to achieve success. Fortunately there are ways to improve your chance of producing relevant, executable strategy. In this executive brief, Harvard Professor Robert Kaplan provides practical advice on how to define strategic outcomes, measure your projects’ strategic success, and bind execution to strategy. He discusses project and portfolio management tools that can reach across the entire organization, capturing data on projects’ content, objectives, performance, and spending.
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oracle, integrating strategy, strategic projects, project management
    
Oracle Primavera
Published By: Lola Travel Company     Published Date: Jan 24, 2019
If you've ever felt overwhelmed trying to sort through all the corporate travel per diem guidelines out there, you are not alone. That's why we created this ebook, "Lola.com's ultimate guide to corporate travel per diems." You'll learn things like: -How to separate meal per diems from hotel per diems and other incidentals. -How to set smart guidelines for your employees that save your company money and give travelers a productive trip. -How to make sure you are spending money on the important things when it comes to daily travel expenses.
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Lola Travel Company
Published By: Unitrends     Published Date: Oct 30, 2015
Usability—much less beauty—was never a priority for backup and recovery software. All that mattered was that large and complex applications, usually diverse independent applications from multiple vendors, worked. As a result, IT staff spent countless hours slogging through poorly designed systems. But it doesn't have to be like this.
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unitrends, backup software, recovery software, it staff solutions, it solutions, usability, it management, knowledge management
    
Unitrends
Published By: TAKE Supply Chain     Published Date: Mar 18, 2016
This Whitepaper describes the benefits and process of transition from a cost-based to a value-driven supply chain, why mid-market companies should make the move as quickly as possible, and functional areas that can help increase supply chain value and decrease wasteful spending.
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TAKE Supply Chain
Published By: LeapFrog Interactive     Published Date: Jul 02, 2008
It has been projected that interactive marketing spending will hit the $61 billion mark by 2012. With this much competition, a brand needs to make sure the dollars it invests in interactive marketing are well spent or risk being lost in the growing ad clutter. To help ensure its ad money won’t be wasted, a brand needs a blueprint to follow in order to guide it to interactive marketing success.
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interactive, marketing strategy, leapfrog, leap frog, interactive agency, marketing plan, branding
    
LeapFrog Interactive
Published By: Breakout Solutions     Published Date: Sep 24, 2008
Current trends are telling organizations exactly where their customers are congregating online but there seems to be a disconnect between users spending more time online in social networks and organizations spending more dollars and resources to reach them. Read this research today!
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breakout solutions, blogs, videos, social networks, social media, web 2.0, social media optimization, social media marketing, social influence marketing
    
Breakout Solutions
Published By: Burst Media     Published Date: Mar 23, 2009
In the advertising world, marketers need to make sure that their message is heard, seen, and engaged with by as much of their target audience as possible. More reach to the target audience means more visibility. More visibility means more sales. With all of this pressure from the marketing world, how does a publisher continue to provide the relevance and reach needed to appeal to advertisers? Read this whitepaper and find out how building Instant Networks will help you grow your revenue.
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burst media, instant networks, adconductor, ad spending, quality content, extended network of publishers, sellable groupings, grow scale, scalability, grow networks, ad exchange, media buying services, publisher network, transparent inventory, adconductor, inventory exchange, add in strategic media buying, crm
    
Burst Media
Published By: Hawthorne Direct     Published Date: Apr 03, 2009
Learn how hundreds of consumer product marketers are maintaining market share and profitability, even with significantly reduced advertising budgets.  DRTV pioneer Timothy R. Hawthorne offers his latest insights, with 10 Good Reasons to Test Direct Response TV Now.  Download this exclusive guide today!
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hawthorne, direct tv, drtv, direct response tv, recession, advertising budget, ad spending, market share, tactical campaign adjustments, fragmented media, brandmercials, branding, media rates, direct marketing association, dma, hawthorne direct, profitability, tv advertising
    
Hawthorne Direct
Published By: Polaris Research, Inc     Published Date: Jun 16, 2009
Polaris Research, Inc. is a recognized leader in decomposing historical marketing results to determine ROI across the entire media landscape. Our marketing analytics and insights empower companies to optimize spending levels within and across media channels based on individual elasticity and performance to realize millions of dollars in savings. Learn more today!
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polaris, marketing mix modeling & optimization, mmm&o, roi. return on investment, market events, elasticity, all-media, analytics, online portal, business intelligence, seo, quality-to-marketing-management-system, qtmms, loyalty, sales, media effectiveness statistic, mes, consumer confidence index, cci, forecasting
    
Polaris Research, Inc
Published By: Acquirgy     Published Date: Dec 09, 2009
For 6 months we evaluated leading PPC technology platforms including Marin, Kenshoo, Aquisio, SearchForce, Omniture, Clicable and others. Using a SWOT analysis, we compared their capabilities for small clients, as well as clients spending more than $1 million a month. We also explored their value for both lead generation and ecommerce clients.
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ppc, acquirigy, ecommerce, lead generation, swot analysis, kenshoo, marin, aquisio, searchforce, omniture, clicable
    
Acquirgy
Published By: Zycus     Published Date: Mar 30, 2010
The strategic sourcing group has faced myriad challenges over the last two decades, including a fluctuating economy and increased expectations to bolster the enterprise bottom-line. However, the last few years have brought about a new, complex challenge: continue to drive procurement performance while finding fresh cost savings within other areas of corporate spending.
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zycus, sourcing, strategic sourcing, procurement, purchasing, sourcing companies, sourcing services, sourcing, reverse auction, e sourcing, eprocurement, strategic planning, procurement and outsourcing, [sourcing companies], [sourcing services], procurement strategy, procurement services, reverse auctioning, procurement management, electronic procurement
    
Zycus
Published By: Zycus     Published Date: May 29, 2010
Spend Matters research has long considered Hackett Group metrics to be the gold standard of P2P benchmarking. As part of the collaboration for the research for this report, Hackett agreed to share with Spend Matters some of the findings from its latest P2P benchmarks.
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zycus, recession, downturn, procurement, sourcing companies, sourcing services, sourcing, reverse auction, e sourcing, eprocurement, strategic planning, procurement and outsourcing, [sourcing companies], [sourcing services], procurement strategy, procurement services, reverse auctioning, procurement management, electronic procurement, strategic procurement
    
Zycus
Published By: Gleanster Research     Published Date: May 08, 2014
This Deep Dive explores the top 5 challenges your organization should watch out for before making an investment in marketing automation.
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gleanster, demand generation, marketing automation, crm, marketing software, it management, it spending, marketing automation technology
    
Gleanster Research
Published By: IBM     Published Date: Apr 17, 2013
When it comes to storing data, the concepts of cost-effectiveness and efficiency are often at odds with each other. What we all seek is that elusive deal where we don’t affect the quality of service, yet are able to store a lot more (without spending a lot more). Read this white paper to learn how IBM Real-time Compression provides the data center with the flexibility to increase capacity and maintain performance for all kinds of data, including your most active data.
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storwize, v7000, real-time, compression, features, data, cost-effective, efficiency, quality, service
    
IBM
Published By: Esker     Published Date: Jul 09, 2019
For P2P and finance managers, the goal of automation is to make P2P cycles operate more effectively from end to end. For executive management, the end-all be-all is company profitability. That's why knowing how to appeal to c-suite members is essential for getting your automation initiative off the ground.Get key stakeholders on board with the help of this white paper that describes the values that appeal most to every party involved, like: -Eliminating wasteful spending while improving operational efficiency -Generating greater productivity from employees -Reducing the number of complaints raised from late payments
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Esker
Published By: HP-Intel®     Published Date: Jul 22, 2013
The impact of healthcare legislation in the United States (American Recovery and Reinvestment Act of 2009 [ARRA] and the HITECHAct) will accelerate spending on healthcare IT and increase adoption. of clinical applications
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intel, healthcare, patient care, pacs, cmi, aara, ris, business technology
    
HP-Intel®
Published By: HP and Intel ®     Published Date: Jul 26, 2013
Without the proper policies governing cloud usage, a shared infrastructure design, and without a comprehensive yet effective cloud service portfolio, your organization will end up spending more time and money fixing issues rather than delivering desired results to the business.
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cloud, converged infrastructure, cloud design, software development
    
HP and Intel ®
Published By: Rackspace     Published Date: Jan 15, 2015
This white paper aims to help businesses address these fundamental questions, based on a Total Cost of Ownership (TCO) modeling methodology built from Rackspace’s extensive experience working with IT organizations of all sizes, in order to make an informed ROI assessment.
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rackspace, outsource, tco, it spending, infrastructure outsource
    
Rackspace
Published By: IBM     Published Date: Sep 27, 2013
The challenges faced by midsize businesses remain daunting. An uncertain economic outlook, slow market growth and cost pressures continue to affect most industries. Yet, in most geographies, IT spending by midsize businesses is increasing. This report deals with this cost/benefit equation. Specifically, it compares the IBM i 7.1 operating system deployed on Power Systems with two alternatives: use of Microsoft Windows Server 2008 and SQL Server 2008, and use of x86 Linux with Oracle Database 11g, both deployed on Intel-based servers.
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ibm, ibm i 7.1, power systems, it solutions, it costs, risk management, software solutions, it management, business technology
    
IBM
Published By: IBM     Published Date: Oct 10, 2013
Mini paper and podcast on ALDM with SME Larry Thompson.
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cost and time, excess costs, dissatisfied with cost, business metrics, it management, it spending, business activity, over spending, spend less, save money, save time
    
IBM
Published By: Business Advisory Board     Published Date: Jun 12, 2014
Download your FREE Small Business Project Management Software Buying Guide from Business Advisory Board and learn about the different types of project management software out there and how to choose the right product for your business.
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business advisory board, business advice, buyer recommendation, project management, project management software, software vendors, software recommendation, it spending, roi, business technology
    
Business Advisory Board
Published By: Internap     Published Date: Dec 02, 2014
As organizations aim to increase business agility and streamline costs, demand for public cloud services continues to grow exponentially, with Gartner predicting it will become the majority of new IT spending by 2016. This evolving application ecosystem with its intensive performance demands is placing new pressures on traditional public cloud services. Amid this shift, Internap surveyed nearly 250 Internet infrastructure decision makers to gain insight into cloud adoption, requirements and challenges – including the differences in feedback between the cloud-wise, those using cloud services, and the cloud-wary, those with no near-term plans to use cloud services. The details of these findings are reflected in this Cloud Landscape Report.
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internap, cloud landscape, application ecosystem, cloud adoption, cloud, internet infrastructure, it management, data center
    
Internap
Published By: Modis     Published Date: Mar 09, 2015
In the wake of the recent Sony data breach, customer and company privacy issues have become a hot topic in the media and the tech sector. The Sony incident and other widely covered consumer-facing data breaches experienced by Target, Home Depot, JPMorgan Chase and others have had a significant financial impact on these companies. Experts are projecting that both the number of incidents and the cost of dealing with data breaches will increase in 2015. To combat these attacks, businesses must respond with a heightened awareness of cybersecurity as well as increased spending on enterprise security as needed. Designating high level executives to lead security and hiring certified security experts are among the best practices for stronger IT security in 2015 and beyond. Download to learn more!
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modis, security challenges, it spending, privacy concerns, cybersecurity, security experts, data breaches, consumer facing breaches, it management
    
Modis
Published By: Clicktale     Published Date: Feb 25, 2016
Businesses spend a lot of time and money on content creation. Forbes noted in Top 7 Content Marketing Trends That Will Dominate 2015 that 58% of B2B marketers plan on increasing their content marketing budgets in 2015. However, in many cases, the effectiveness of this investment and efforts are not obvious. In a study conducted by the Content Marketing Institute on B2C Content Marketing 2015: Benchmarks, Budgets, and Trends—North America, only 8% of the companies rated the effectiveness of their organization’s use of content marketing as “very effective”. You want to make sure that you’re spending your resources wisely and getting the highest ROI. So how can you choose correctly?
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marketing, business development, website development, sales, business practices
    
Clicktale
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