strategy guide

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Published By: Tapinfluence     Published Date: Jun 07, 2016
Developing a successful influencer marketing strategy requires careful thought and planning. The worksheets in this workbook capture the consideration behind the strategies of many of our clients. They will guide you step-by-step through the process of developing a solid influencer marketing strategy for your brand. We suggest you start with worksheet #1, and then move through the remaining worksheets in order.
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marketing, content marketing, best practices, business optimization, business practices
    
Tapinfluence
Published By: Tapinfluence     Published Date: Jun 13, 2016
Developing a successful influencer marketing strategy requires careful thought and planning. The worksheets in this workbook capture the consideration behind the strategies of many of our clients. They will guide you step-by-step through the process of developing a solid influencer marketing strategy for your brand. We suggest you start with worksheet #1, and then move through the remaining worksheets in order.
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marketing, content marketing, best practices, business optimization, best practices
    
Tapinfluence
Published By: Progress     Published Date: Jan 22, 2019
"With 66% of consumers saying personalized offers and content have had an impact on their purchasing decisions, it is time to get started and reap the rewards of personalization.Knowing where to begin with your personalization strategy can be a challenge. A good place to start is with our Personalization Checklist. As you implement your personalization strategy, it will help guide you, ensuring you have all the answers and tools to succeed. "
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Progress
Published By: Zerto     Published Date: Oct 08, 2018
"Confused about RTOs and RPOs? Fuzzy about failover and failback? Wondering about the advantages of continuous replication over snapshots? Well, you’re in the right place. The Disaster Recovery 101 eBook will help you learn about DR from the ground up and assist you in making informed decisions when implementing your DR strategy, enabling you to build a resilient IT infrastructure. This 101 guide will educate you on topics like: How to evaluate replication technologies Measuring the cost of downtime How to test your Disaster Recovery plan Reasons why backup isn’t Disaster Recovery Tips for leveraging the cloud Mitigating IT threats like ransomware Get your business prepared for any interruption, download the Disaster Recovery 101 eBook now!"
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disaster recovery, dr strategy, ransomware
    
Zerto
Published By: Zerto     Published Date: Oct 08, 2018
"With so many organizations looking to find ways to embrace the public cloud without compromising the security of their data and applications, a hybrid cloud strategy is rapidly becoming the preferred method of efficiently delivering IT services. This guide aims to provide you with an understanding of the driving factors behind why the cloud is being adopted en-masse, as well as advice on how to begin building your own cloud strategy. Topics discussed include: Why Cloud? Getting There Safely IT Resilience in the Hybrid Cloud The Power of Microsoft Azure and Zerto You’ll find out how, by embracing the cloud, organizations can achieve true IT Resilience – the ability to withstand any disruption, confidently embrace change and focus on business. Download the guide today to begin your journey to the cloud!"
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hybrid, it resilience, cloud strategy
    
Zerto
Published By: NAVEX Global     Published Date: Apr 20, 2018
Learn everything you need to know about effectively managing your third party risk-from defining a due diligence process to creating risk-based strategy-in our comprehensive guide. What you'll learn: -How to define your goals and create a strategy -How to manage your third-party risk management programme -How to track and improve your programme's effectiveness
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NAVEX Global
Published By: NAVEX Global     Published Date: Jul 31, 2018
Learn everything you need to know about creating an engaging training programme—from defining your strategy to measuring effectiveness—in our comprehensive guide. What you'll learn: How to prevent misconduct through training How to create an engaging training programme - from defining strategy to measuring effectiveness How to develop the foundation of an ethical culture Tips, advice and examples to help organisations develop cost-effective, high-value and successful ethics and compliance training programmes How to mitigate risk and promote adherence to compliance objectives How to improve employee engagement and trust and strengthen alignment around a set of core values
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NAVEX Global
Published By: Internap     Published Date: Nov 04, 2011
Whether you've already deployed a solution or are looking to move to the cloud, you'll find this buyer's guide essential to mapping a cloud strategy.
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internap, cloud, strategy, hosting, host, buyer, cloud, deploy, buyer's guide, key criteria, evaluating, vendors
    
Internap
Published By: Oracle     Published Date: Apr 03, 2012
Download this white paper, Top Reasons to Implement an SOA Governance Strategy: A List for IT Executives, for a guide to governance that will set you on the right path.
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soa, service oriented architecture, networking, middleware, weblogic, oracle, information technology, web services, application server, server, sla, maturity model, 10g, jvm, java, data management
    
Oracle
Published By: HP - Intel®     Published Date: Oct 05, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier.
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security, security practices, enterprise security, security information management, government, application security, security services, business technology
    
HP - Intel®
Published By: HP - Intel®     Published Date: Oct 05, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier.
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cloud, cloud computing, virtualization, application modernization, business technology
    
HP - Intel®
Published By: HP - Intel®     Published Date: Oct 05, 2012
This whitepaper is a rich media document, and includes industry viewpoints, multimedia content, and up to three detailed customer case studies embedded within this single dossier.
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virtualization, virtualized servers, it infrastructure, government, application modernization, business technology
    
HP - Intel®
Published By: Aria Systems     Published Date: Nov 02, 2015
The case for recurring revenue models has grown so strong as to be irrefutable, but putting these ideas to work for your business requires infrastructure, a plan, and proficient implementation. This Guide to Recurring Revenue Success was written by industry expert Bob Harden to inform you about the opportunity for recurring revenue, what’s necessary to succeed, and how to get started. You'll learn: • Why the recurring revenue model is spreading so rapidly • How to get started on developing a recurring revenue strategy • Which elements are essential for successful implementation • What lies ahead for companies which adopt recurring revenue models - See more at: http://info.ariasystems.com/recurring-revenue-success-guide.html#sthash.W65wlfVw.dpuf
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aria systems, revenue models, recurring revenue success, bob harden
    
Aria Systems
Published By: Sailthru     Published Date: Apr 28, 2016
Increasing Repeat Purchase Rates: A High Impact Strategy Guide for Fashion, Apparel and Specialty Retail Brands Download this best practice guide on increasing repeat purchase rates to learn: - The top high-impact strategies that will drive repeat purchase rates and customer lifetime value - The priority tactics to test and deploy in order to put strategy into action - The frameworks you need to properly measure and drill-down into your business’s repeat purchase rates
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sailthru, retail, strategy guide, repeat purchase rate, customer lifetime value, sailthru customer retention cloud, customer relations
    
Sailthru
Published By: Reputation.com     Published Date: Jun 29, 2018
There’s no getting around it: Managing your online reputation is critical to a successful marketing strategy, as well as to the health and continued growth of your business. According to recent research, 87 percent of Americans say they trust online reviews to help them choose which local businesses or services will receive their hard-earned dollars. What’s more, eCommerce agency Corra found 88 percent of consumers have avoided a company because of a bad review. As consumers increasingly rely on online reviews, businesses that leave their online reputation to chance are at a severe disadvantage versus those with solid Online Reputation Management (ORM) programs in place. But where do you start? What You’ll Learn in This Guide Online Reputation Management is a discipline that you can take on easily — step by step.This guide will take you through the basics of launching an ORM program in your organization. You’ll learn about: • Defining your goals • Where to focus your efforts • How t
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Reputation.com
Published By: Entrust Datacard     Published Date: Sep 14, 2018
With more and more dependency on mobile and cloud, digital enablement is key to business success. Now IT has an increased impact on how to drive strategy and implementation to reach business goals. But the reality of distributed applications and connected devices has introduced new security challenges. To secure information and provide users seamless access to data, you need to reevaluate your approach to authentication. You need a modern authentication solution that is agile and secure, enabling your digital transformation. This buyer's guide will help you determine whether a cloud-based multi-factor authentication solution is right for your organization and details the top features to look for in an authentication solution to securely enable your digital transformation. Download the Cloud-Based Authentication Buyer’s Guide — to learn more.
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authentication, knowledge-based authentication (kba), multifactor authentication, out-of-band authentication, two-factor authentication, identity as a service (idaas), enterprise mobility
    
Entrust Datacard
Published By: Marketo     Published Date: Jun 26, 2015
In this comprehensive, 150+ page guide, we cover topics from creating a cross-channel mobile marketing strategy, to marketing via SMS and MMS, to creating a mobile app. Loaded with checklists, charts, and thought leadership from mobile marketing experts, The Definitive Guide to Mobile Marketing will teach you how to create a strategic mobile marketing plan and engage your audience effectively via mobile devices.
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marketing, mobile, strategic, responsive design, measurement, optimization
    
Marketo
Published By: One Medical     Published Date: Feb 05, 2018
It’s time to rethink the role of primary care in your health benefit strategy. Employers have invested in countless initiatives to reduce spending and improve employee health outcomes. While these programs have varying degrees of success, employers are looking for new solutions that can have substantial long-term impact. Done the right way, primary care is uniquely positioned to be one of the strongest long-term solutions for employers. The proof is in the numbers: when patients have better access to primary care, the total cost of care is reduced by 4 to 5%. Our comprehensive eBook will show you how to lower health costs and improve employee health outcomes. The guide covers: The current healthcare landscape’s impact on employers The five key attributes of high performance primary care How to make a business case for prioritizing primary care Questions to ask when evaluating vendors
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One Medical
Published By: Skytap     Published Date: Aug 23, 2017
The majority of Fortune 500 companies, along with many other enterprises, currently run business critical applications on AIX on IBM Power Systems. For these businesses, incorporating AIX workloads into an enterprise cloud strategy can present significant challenges, most notably the lack of support for these workloads from typical cloud infrastructure providers. Skytap Cloud is the only public cloud that offers support for AIX workloads alongside applications running on x86 architectures. This guide details the considerations involved and best practices for migrating your AIX workloads to Skytap Cloud.
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Skytap
Published By: Okta APAC     Published Date: Dec 19, 2018
Okta was recognized as a strong performer in Zero Trust Security. Analyst firm Forrester Research has named Okta a Strong Performer in its report, The Forrester Wave™: Zero Trust eXtended (ZTX) Ecosystem Providers, Q4 2018. The research ranks Okta with the highest possible score in the evaluation criteria “people/workforce security,” “ZTX vision and strategy” and “market approach.” According to Forrester, “Zero Trust is going mainstream. The entire security industry is talking about Zero Trust, and numerous vendors have embraced it and now use it to market and position their capabilities as well as guide their future road maps; the time to formalize the evaluation criteria for vendors in this space is now. The Forrester Wave helps security professionals identify which vendors have internalized and most closely align to Forrester’s Zero Trust eXtended (ZTE) framework. This evaluation also shows how each vendor’s portfolio maps and delivers on specific components of the ZTX framework
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Okta APAC
Published By: Gthreecom     Published Date: Nov 06, 2014
While 90% of consumers use mobile devices for pre-shopping activities, up to 84% use smartphones to help them shop in the store. It’s time to get personal with today’s mobile shoppers. Download this E-book, titled: The Retailer’s Mobile Strategy Guide, to learn the steps engage, convert and retain customers more efficiently.
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Gthreecom
Published By: Marketo     Published Date: Jun 08, 2017
It’s an exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance of available information, buyer expectations have increased, leaving marketers to fight for their attention as we showcase our products and services. In response, organizations are implementing an account-based marketing (ABM) strategy. Account-based marketing offers organizations a significant return on investment (ROI) as they are faced with the need to acquire, retain, and grow high-value accounts. This comprehensive, 100+ page guide includes checklists, worksheets, examples, and advice from over 12 industry thought leaders to help marketers at any level, from beginners to experts, create and implement an effective account-based marketing strategy. Download The Definitive Guide to Account-Based Marketing to learn: • How to create a solid ABM strategy to meet your goals • What stakeholders to involve across the organization • How to identify, prioritize, and profile the right accounts • What content you need to support an ABM strategy • Which channels to leverage and how to coordinate them • How to measure the effectiveness of your ABM strategy
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access management, security information, abm, database security, application development, risk management, endpoint management, next generation intrusion protection
    
Marketo
Published By: Marketo     Published Date: Mar 22, 2018
It’s an exciting, albeit challenging time for marketers—new channels, strategies, and technologies have empowered us to engage our buyers like never before. At the same time, due to the abundance of available information, buyer expectations have increased, leaving marketers to fight for their attention as we showcase our products and services. In response, organizations are implementing an account-based marketing (ABM) strategy. Account-based marketing offers organizations a significant return on investment (ROI) as they are faced with the need to acquire, retain, and grow high-value accounts. This comprehensive, 100+ page guide includes checklists, worksheets, examples, and advice from over 12 industry thought leaders to help marketers at any level, from beginners to experts, create and implement an effective account-based marketing strategy. Download The Definitive Guide to Account-Based Marketing to learn: How to create a solid ABM strategy to meet your goals What stakeholders to
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Marketo
Published By: InfoPro Learning     Published Date: May 24, 2017
Learning content is an investment and with most companies having a portfolio of over $18 million tied up in content, this represents a significant investment. Unfortunately, this investment depreciates at an alarming rate. In fact, most content is completely unusable for any number of reasons after only four years. Infopro Learning has created a guide that helps companies to extend the shelf life of their content using a modernization strategy. This strategy not only applies to the one-time effort of updating legacy content, but it also provides information about how to future-proof new content. In addition, companies that follow the modernization strategy can significantly decrease content production costs and timelines by leveraging evergreen content that already exists in their training portfolio.
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elearning, content development, learning content development, learning strategy, content modernization, web based training, corporate training, training programs, training content, content library, wbt
    
InfoPro Learning
Published By: Microsoft     Published Date: Jul 20, 2018
Each organization has a unique journey to the cloud based on its own starting point, its history, its culture, and its goals. This document is designed to meet you wherever you are on that journey and help you build or reinforce a solid foundation around cloud application development and operations, service management, and governance. At Microsoft, we have been on our own journey for the past decade, and over the past years we have learned important lessons by developing our own internal and customer-facing systems. At the same time, we've been fortunate to share the experiences of thousands of customers on their own journeys. This document is designed to share those experiences and distill them into proactive guidance. You do not need to follow these recommendations to the letter, but you ignore them at your peril. Our experience has shown that a careful approach to these topics will speed you along on your organization’s journey and avoid well understood pitfalls. For the past severa
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Microsoft
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