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Published By: Akamai Technologies     Published Date: Mar 19, 2019
Digital security has never taken on greater urgency. Today we live in a fundamentally connected ecosystem where we increasingly work, play, and indeed live most of our lives online. Whether we are enterprise users or endpoint consumers, our digital experiences are increasingly delivered to us on our connected devices - wherever we are, whenever we want them. For InfoSec professionals, this interconnected ecosystem is wreaking havoc with the idea of "the perimeter." In fact, the perimeter as we know it no longer exits. The attack surface is always shifting and continues to disperse across a wider area. At the same time, attacks continue to grow in size and volume, and are increasingly targeted. No longer can you secure the perimeter and trust that nothing will get in or out. What you need to deploy and manage is being redefined right before your eyes, with or without you. You need to take security to the edge.
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Akamai Technologies
Published By: ASG Software Solutions     Published Date: Jul 28, 2008
Targeted at IT executives responsible for both the financial and ultimate project oversight of an enterprise CMDB initiative, this white paper sets expectations for ROI calculations for CMDB initiatives, provides basic ROI best practices, and gives readers sufficient insight to move forward with their CMDB project.
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asg, cmdb, bsm, itil, bsm, bsp, metacmdb, roi, configuration management, metadata, metacmdb, lob, sdm, service dependency mapping, ecommerce, bpm, workflow, itsm, critical application, cms
    
ASG Software Solutions
Published By: Hewlett Packard Enterprise     Published Date: Jul 13, 2016
Download this asset to learn the volume and variety of data available today is creating new opportunities to improve your customers’ lives – from personalized recommendations to targeted advertising and intelligent services. Sponsored by: HPE and Intel®
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best practices, intel, hpe, data, technology, opportunities, advertising, intelligent services, business technology
    
Hewlett Packard Enterprise
Published By: HERE Technologies     Published Date: Dec 06, 2018
Advertisers are beginning to invest in location insights which give them data on how and why transactions are made in specific places. U.S. marketers are poised to double their spend on location-targeted mobile ads between 2017 and 2021 to $32 billion, according to research firm BIA/Kelsey. Understanding location is key to gaining insights and making change. HERE offers data sets and services that advertisers can use to contextualize consumer movements and habits in the world around them. This gives them well-timed and relevant advertising.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Cisco     Published Date: Jul 08, 2016
This white paper can help you confirm that your small business or distributed enterprise needs to invest in an effective next-generation firewalls (NGFW) solution. For small businesses, the NGFW should provide an affordable and manageable entrée to advanced threat protection. In branch offices and the distributed enterprise, NGFWs should provide a detection and enforcement point, analyzing real-time threats and network traffic at scale and benefiting from an integrated and holistic view of the network of which it is a part. In both use scenarios, the NGFW should help your organization defend against targeted and persistent malware attacks, including emerging threats.
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Cisco
Published By: Cisco     Published Date: Jul 08, 2016
What You Will Learn: Over the years we’ve all heard claims of simple, seemingly magical solutions to solve security problems, including the use of sandboxing technology alone to fight advanced malware and targeted threats. This paper explores: • Where sandboxing technology stands today • Why it fails to meet the needs of organizations • What’s needed for effective malware analysis
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Cisco
Published By: CrowdStrike     Published Date: Oct 23, 2017
The endpoint security market continues to expand with vendors old and new marketing their solutions as “next generation” game-changers. However, closer inspection reveals that many new solutions have been built on old platforms, many of which still rely heavily on signature-based detection and obsolete architecture. Navigating this crowded vendor landscape can be challenging — how does the buyer find the true next-generation protection today’s targeted, advanced threats demand? A new white paper, “The Five Essential Elements of Next -Generation Endpoint Protection,” offers guidance on how to see through the hype and understand the critical must-have elements that meet true next-generation criteria and set a new standard in EPP. Download the white paper to learn: Details on the five essential capabilities that define true next-generation EPP and why they are so important A matrix that evaluates and compares the potential impact of different solutions A list of top questions to ask ve
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CrowdStrike
Published By: Gigamon     Published Date: Oct 25, 2017
Read the Joint Solution Brief Accelerate Threat Detection and Response to learn how Gigamon helps Splunk Enterprise users effectively analyze and remediate network security threats. Benefits include enhanced visibility and deeper, faster security analytics from precise, targeted network metadata generated from the traffic flowing in your network. Also learn how automation of common security tasks, across the Gigamon platform and third-party security tools, from within the Splunk platform helps increase analyst efficiency and reduce errors.
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Gigamon
Published By: Infosys     Published Date: May 30, 2018
Customer loyalty is hard to come by today, amid a growing array of choices, omnipresent discounting and fast changing trends and customer preferences. To cut through the clutter, product retailers are increasingly creating targeted offers tailored to customer preferences, to be delivered through an online platform. A premium drinks maker was following the same path when they created a mobile loyalty app to push promotions and notifications to customers. But something crucial was missing. See how Infosys helped and the five key takeaways from the project.
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customer, loyalty, application, product, omnipresent
    
Infosys
Published By: Akamai Technologies     Published Date: Dec 11, 2018
Cybercriminals are evolving. Increasingly, they are capitalizing on the open and unprotected nature of the Domain Name System (DNS) to launch damaging phishing, malware, and ransomware attacks. How are you proactively protecting your network and users from these targeted threats? Here are five things to ask yourself as you consider a DNS security solution for your company.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
The cyber threat landscape is dynamic and accelerating. The Domain Name System (DNS) is a vulnerability in many organizations’ defenses that malicious actors are increasingly exploiting. The following DNS best practices, when coupled with an enterprise threat protection service, will aid you in identifying, blocking, and mitigating targeted threats such as malware, phishing, ransomware, and data exfiltration.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
Cybercriminals are evolving. Increasingly, they are capitalizing on the open and unprotected nature of the Domain Name System (DNS) to launch damaging phishing, malware, and ransomware attacks. How are you proactively protecting your network and users from these targeted threats? Here are five things to ask yourself as you consider a DNS security solution for your company.
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dns, phishing, malware, ransomware, security
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
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cybercrime, security, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Jun 14, 2018
The cyber threat landscape is dynamic and accelerating. The Domain Name System (DNS) is a vulnerability in many organizations’ defenses that malicious actors are increasingly exploiting. The following DNS best practices, when coupled with an enterprise threat protection service, will aid you in identifying, blocking, and mitigating targeted threats such as malware, phishing, ransomware, and data exfiltration.
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dns, cybersecurity, malware, phishing, ransomware, data exfiltration
    
Akamai Technologies
Published By: Websense     Published Date: Jan 25, 2013
“Is this email a phish or is it legitimate?” That’s the question that employees — and executives in particular - read this white paper to learn guidance on how to recognize advanced threats and protect yourself from them.
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phishing, targeted attacks, websense, security, scams, defence, key topics, security guidance, data management, business technology, data center
    
Websense
Published By: HERE Technologies     Published Date: Jan 08, 2019
Every day we use location apps on smartphone devices to get us where we need to go, and to find services and products we’re looking for. However, smartphone location apps aren’t just helping individuals navigate their way around. Forward-thinking businesses are using these apps to help them get their messages straight to the right audience, at the right time, too. It’s why the connected car and in-map location marketing is a growing area of opportunity—helping companies to meet KPIs whilst transforming the landscape of marketing at the same time. This on-demand webinar with experts from HERE and eMarketer discusses how to improve location-based audience segmentation and build a more accurate consumer profiles, as well as how real-time location targeting enables hyper-targeted marketing campaigns.
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location data, ad tech, location targeting
    
HERE Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
Targeted threats are increasing at an alarming rate. Malicious actors are evolving their methodologies and are increasingly exploiting the domain name system (DNS) to launch cyberattacks. Learn more about how to proactively protect your company with an additional layer of cloud-based security.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
It’s likely not a matter of if, but when your company will fall prey to targeted attack involving malware, ransomware, data exfiltration, or phishing. In fact, 70% of organizations reported a security incident that negatively impacted their business in the past year. Learn more about the realities of cybercrime in today’s hyperconnected world.
Tags : 
domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
Cybercriminals are evolving. Increasingly, they are capitalizing on the open and unprotected nature of the Domain Name System (DNS) to launch damaging phishing, malware, and ransomware attacks. How are you proactively protecting your network and users from these targeted threats? Here are five things to ask yourself as you consider a DNS security solution for your company.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
DNS is a well-worn data exfiltration and communication vector. Explore why targeted threats continue to use the DNS protocol to exfiltrate sensitive information, how it’s done, and what might be next in the evolution of this attack vector.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 11, 2017
Examine the business impact of malware, ransomware, and phishing, as well as the cost of the average data breach. Given the significant economic impact of these threats, understanding your financial exposure and employing a layered defense simply makes sense.
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domain name system (dns), cloud security, threat protection, threat prevention, phishing, ransomware, security threats, malware
    
Akamai Technologies
Published By: Adobe     Published Date: Nov 07, 2013
Honda uses Adobe Social to effectively engage European fans of cars, motorcycles, robots, jets, and other inventive products through a single, coordinated effort
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adobe, honda motor, social media, brand governance, aodbe social, inventive products, coordinated effort, social communities, targeted experiences, using resources effectively, coordinate marketing campaigns, social media management platform, localized apps, international blockade, global campaign coordination, social analytics, local marketers, digital marketing, targeting publishing, social media quality
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Advanced management and tracking in Adobe Social helps Sky Bet drive revenue through timely delivery of targeted high-impact social campaigns.
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adobe, skybet, success story, advanced management, adobe social, drive revenue, traditional digital marketing, drive new customers, content strategy, audience engagement, minimize cost, minimize complexity, social marketing initiatives, integrate data easily, effective customer bonds, streamline moderation, social properties, interaction data, gain traffic, social customer service
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Think targeting ticks customers off? Actually, it’s quite the opposite. Studies show that 41% of consumers would consider ending a brand relationship because of irrelevant messaging.1 That’s why targeted and personalized content is more important now than ever before.
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adobe, testing and targeting, targeted content, personalized content, target segments, targeting tips, important target facts, targeted campaigns, noticeable page elements, segment preferences, alternate content, control content, testing organizations, optimal end conversion, dynamic banners, quick attraction, device usage, test designs, define segments
    
Adobe
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