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Published By: Akamai Technologies     Published Date: Aug 20, 2018
The Summer 2018 security report is about change: what’s new and unusual in DDoS attacks, where are the surprising data patterns, and how should enterprises and security professionals prepare for the unexpected. Looking back at November 2017 to April 2018, as well as year-over-year changes, Akamai analysts identified data trends that spotlight the new and unfamiliar. The Summer 2018 State of the Internet / Security: Web Attacks report covers atypical attack methods, credential abuse attacks and law enforcement prosecution of DDoS-for-hire platforms. Guest writer Rik Ferguson also explores future threat scenarios. Finally, the Integrate SID for your records (and in case you need it) for this program is: 0E9175. Anything else you need to hit the ground running with this program?
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internet, web, attacks, technology, ddos
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Aug 22, 2018
Independent technology research firm Forrester evaluated web application firewall (WAF) vendors and published the results in The Forrester Wave™: Web Application Firewalls, Q2 2018. Akamai Technologies emerged as one of the leaders after a comprehensive evaluation on 33 criteria. The report states that security pros require a WAF that will automatically protect web applications, stay ahead of zero-day attacks and protect new application formats including APIs and serverless architectures. The report also reveals detailed findings for the 10 most significant WAF vendors. Akamai’s Kona Site Defender was the top scorer in the zero-day attacks criterion and one of the select vendors rated a Leader, the highest-ranking level in the report.
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forrester, wave, web, application, firewalls, akamai
    
Akamai Technologies
Published By: ZoomInfo     Published Date: Sep 07, 2010
Find and connect quickly with the right people, prospects, and opportunities to grow your sales pipeline and boost conversion rates. The ZoomInfo™ Database is the only source of business information combining the business web, community contributors, and professionals who post their own profiles-updated 24 hours a day, 7 days a week. Unlock the power of this data with our next-generation prospecting tool, ZoomInfo™ Pro, featuring rich segmentation, export capabilities, and list building. Add custom appends and lists to streamline revenue generation and maximize ROI. Start your free trial today.
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zoominfo, sales, marketing, pipeline, conversion rates
    
ZoomInfo
Published By: ZoomInfo     Published Date: Sep 07, 2010
Find and connect quickly with the right people, prospects, and opportunities to grow your pipeline and shorten your sales cycle.
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zoominfo, sales, marketing, pipeline, conversion rates
    
ZoomInfo
Published By: Ability Commerce     Published Date: May 18, 2009
eCommerce Marketers who want to exploit the full potential of e-mail should develop plans to consistently grow their permission-based e-mail lists of customers and prospects. This allows them to build loyalty and promote cross-sell and up-sell opportunities.
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ability commerce, seo, roi, pci, emarketing, email marketing, email acquisition, ecommerce, e-commerce, order management, load time
    
Ability Commerce
Published By: WhatCounts     Published Date: May 05, 2010
Lifecycle marketing is changing the way companies interact with prospects and customers through the email channel. This white paper explores five common questions and some ideas on how to jumpstart your lifecycle marketing efforts.
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lifecycle, email marketing, whatcounts, emarketing, roi, segmentation, nurturing, lead generation, compliance
    
WhatCounts
Published By: Magic Logix     Published Date: Oct 20, 2012
According to Buzz Marketing, 85% of business buyers believe companies shouldn't just present information - they should engage with prospective buyers.
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Magic Logix
Published By: Hewlett Packard Enterprise     Published Date: May 11, 2018
For midsize firms around the world with 100 to 999 employees, advanced technology plays an increasingly important role in business success. Companies have been adding cloud resources to supplement on-premise server, storage, and networking capabilities. At the same time, growth of mobile and remote workers is also changing how companies need to support workers to allow them to be as productive as possible. Like larger companies, midsize firms must make sure that they are effectively coordinating on-premise, public cloud, and private cloud capabilities. Unlike large companies, though, midsize firms are limited in both financial and technical resources to design and coordinate effective solutions to meet specific needs. Rather than invest in a major overhaul of their IT environments, midsize firms have to move incrementally, supplementing current resources with new cloud and on-premise capabilities that provide the performance needed to prosper in an increasingly competitive environment.
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Hewlett Packard Enterprise
Published By: Akamai Technologies     Published Date: May 05, 2017
Web applications are valuable tools for businesses of all sizes. These applications enable businesses to communicate with customers, prospects, employees, partners, and other information technology (IT) systems. By definition, web applications must be open, interactive, and accessible at all times.. This report, authored by Frost & Sullivan analysts, takes a comprehensive look at the current Web Application Firewall (WAF) vendor landscape and analyzes the current web application threat landscape and how vendors will scale to face it.
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web applications, waf, ips
    
Akamai Technologies
Published By: Oracle     Published Date: Feb 24, 2015
Data is the fuel of all marketing activities. Customers and prospective buyers are savvy, empowered, and carry high expectations for personalization across all interactions. Without the right data—at the right time—as well as the most effective strategies in place to manage our data sources, our communications and offers are dead on arrival. A one-size-fits-all approach to marketing is not a sound tactic—it’s a marketing fruitcake that no one wants to receive. It’s time to get down with data to delight your audience and provide them with the personal experiences they deserve. Read the marketing essentials guide now.
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business technology, data center
    
Oracle
Published By: Oracle     Published Date: Feb 24, 2015
To succeed in this new business climate, smart businesses are adapting and realizing that the next frontier is to read and respond to the “Digital Body Language” of their prospects. This new body language is revealed through online activities such as website visits, white paper downloads, and email responses. Find out more about Digital Body Language. Download “Reading and Responding to Your Prospects’ Buying Behavior in the Online World”
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oracle, digital marketing, b2b, rfp, feedback, signals, data, behavior, prospect interest, intent, analytics, buying process, sales, online, efficiency, business technology
    
Oracle
Published By: NetApp     Published Date: Sep 04, 2018
By reading this report, we believe you’ll gain Gartner’s recommendations on five approaches to implementing hybrid cloud storage, including common use cases and the pros and cons of each approach.
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NetApp
Published By: VMware AirWatch     Published Date: Jul 19, 2017
The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era. Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.
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VMware AirWatch
Published By: VMware     Published Date: Feb 24, 2017
The VMware 2016 State of the Digital Workspace Report was performed in July 2016 and is a study that examined digital workspace adoption among global organizations across industries. Data represents a survey of 1,263 business decision makers (BDMs) and IT influencers to examine the worldwide progress in transitioning from the client-server era to the mobile-cloud era. Respondents acknowledged that game-changing IT relies on organizations adopting a digital workspace that includes security and identify management as vital components. With realistic prospects of achieving astounding return on investment (ROI), even businesses that cited obstacles to adoption may want to consider taking another look at business mobility initiatives.
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VMware
Published By: Adobe     Published Date: Sep 12, 2017
Read the Gartner MQ: Web Content Management to learn why Adobe is a leader. Gartner states, "Adobe's market understanding and product vision have consistently inspired WCM customers and prospects."
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Adobe
Published By: Adobe     Published Date: Nov 09, 2017
Marketing leaders are asking their analytics teams to provide better insights into customers, prospects and journeys, and a more accurate assessment of the impact of marketing tactics. Use this research to find a digital marketing analytics tool to support your needs. This Magic Quadrant is intended for chief marketing of?cers (CMOs), marketing analytics and data science practitioners, and other digital marketing leaders involved in the selection of systems to support marketing analytics requirements.
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Adobe
Published By: Adobe     Published Date: Mar 26, 2018
Marketing leaders are asking their analytics teams to provide better insights into customers, prospects and journeys, and a more accurate assessment of the impact of marketing tactics. Use this research to find a digital marketing analytics tool to support your needs.
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Adobe
Published By: AstuteIT_ABM_EMEA     Published Date: Feb 01, 2018
Why Read This Report The demand for databases is on the rise as organizations build next-generation business applications. NoSQL offers enterprise architecture (EA) pros new choices to store, process, and access new data formats, deliver extreme web-scale, and lower data management costs. Forrester’s 26-criteria evaluation of 15 big data NoSQL solutions will help EA pros understand the choices available and recommend the best for their organization. This report details our findings about how each vendor fulfills our criteria and where they stand in relation to each other to help EA.
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nosql, market, industries, strategy, presence, vendor
    
AstuteIT_ABM_EMEA
Published By: Dome9     Published Date: Apr 25, 2018
It is no secret; security and compliance are at the top of the list of concerns tied to cloud adoption. According to a recent 2017 Cloud Security survey to over 350,000 members of the LinkedIn Information Security Community, IT pros have general concerns about security in the cloud (33 percent), in addition to data loss and leakage risks (26 percent) and legal and regulatory compliance (24 percent)1. The number of reported breaches in enterprise datacenter environments still far exceeds the reported exposure from cloud platforms, but as businesses start using public clouds to run their mission-critical workloads, the need for enterprise-grade security in the cloud will increase. Public cloud environments require a centralized, consolidated platform for security that is built from the ground up for the cloud, and allows administrators to monitor and actively enforce security policies. The tools and techniques that worked to secure datacenter environments fail miserably in the cloud. Se
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Dome9
Published By: B Channels     Published Date: May 01, 2018
bChannels goal is to accelerate growth of contributions of partners to client revenues. Download this to learn how how bChannels will enable the fastest moving prospects nurtured to generate own leads.
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B Channels
Published By: Akamai Technologies     Published Date: Aug 17, 2017
Everybody has their favorite apps. But can you name even three mobile websites you like? We can’t. it’s because responsive retrofits to 20-year-old desktop web designs fail to serve us in our mobile moments of need. That’s a shame because even with lousy sites, web traffic around the world will be majority-mobile by 2019. eBusiness pros have a choice: hand your mobile moments over to a bunch of apps you don’t own, or do a radical reset of your mobile web strategy. This report carries the evidence to convince your company to make your mobile website a firstclass citizen.
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mobile, app, web design, media
    
Akamai Technologies
Published By: Kaon     Published Date: Feb 01, 2012
As complex product companies look to build sales opps they're using mobile platforms (iPads and Smartphones) to demo products anywhere, anytime. But the question is, who's developing the dynamic content that's exciting prospects and accelerating sales?As complex product companies look to build sales opps they're using mobile platforms (iPads and Smartphones) to demo products anywhere, anytime. But the question is, who's developing the dynamic content that's exciting prospects and accelerating sales?
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cmo, ipad, 3d products, virtual products, interactive products, mobility, sales, marketing, demonstrations, meeting, tablets, smartphone, products, interactive, trade shows, remote meeting, laptop, touch-screen, iphone, events
    
Kaon
Published By: Hewlett Packard Enterprise     Published Date: Feb 05, 2018
It is possible that a significant number of people reading this piece may find themselves confused, or at least intrigued, by its title: “The Importance of Flash Storage in a Hybrid IT World.” Might it be that two separate white papers have been inadvertently muddled and integrated? After all, "hybrid IT" is about a sweeping strategic trend for the industry, whereas "flash storage" seems prosaically tactical. Download to read more!
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optimization, optimum, delivery, storage, flash, hpe
    
Hewlett Packard Enterprise
Published By: Dell EMC     Published Date: Feb 07, 2018
This paper is organized into sections describing the importance of IT infrastructure security and presents essential criteria IT leaders should use to identify end-to-end server security. 1. Trust and the Modern IT Infrastructure Why you should be concerned about server security (or the lack thereof). 2. End-to-end Server Security How Dell EMC defines end-to-end server security. In this section, we also provide crucial characteristics business and IT leaders can use to classify prospective server vendors. 3. Key Security Criteria for the Modern IT Infrastructure The security questions every IT leader should ask of their server vendor before embarking on an IT transformation. 4. Conclusion & Additional Resources The objective of this paper is to highlight the Dell EMC comprehensive approach to server security. PowerEdge servers come with security built-in, not bolted-on. Using a Cyber Resilient Architecture, Dell EMC commits to end-to-end server security on all PowerEdge servers.
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Dell EMC
Published By: Dell     Published Date: Aug 08, 2018
: Both public and private organizations acknowledge that managing the PC life cycle becomes more complicated and expensive as the variety of PC devices and employee workstyles increase. In order to be fully productive, different groups of employees have different needs in terms of end-user device hardware, software, and configuration. Dell and Intel® commissioned Forrester Consulting to conduct a Total Economic Impact™ (TEI) study and examine the potential return on investment (ROI) enterprises may realize by leveraging Intel® vPro and Dell’s ProDeploy Plus and ProSupport Plus services.
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Dell
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