42% of marketers cite the lack of a content marketing strategy as their main challenge to achieving content marketing success (Ascend2 research). While many marketers are using content marketing, an effective content marketing strategy doesn’t create itself. It requires careful planning and focused execution. So how do you get started? Our eBook will give you six best practices to develop and deploy a content marketing strategy that drives results.
ERP implementations fail – when they do – because implementation projects allow a few well-known risks to go unmanaged. These risks go unmanaged because the control of results slips from buyer to seller. It doesn’t have to work that way.
It’s such a diverse space, and today’s discerning shoppers rightly want a consistently great retail experience. This means a fully personalised and user-friendly service, across multiple devices and touchpoints. Nowadays, a run-of-the-mill digital experience just doesn’t cut it.
It’s such a diverse space, and today’s discerning shoppers rightly want a consistently great retail experience. This means a fully personalised and user-friendly service, across multiple devices and touchpoints. Nowadays, a run-of-the-mill digital experience just doesn’t cut it.
From web-enabled wristwatches to high-resolution tablets, new mobile devices are popping up all the time, and customers expect your content to work flawlessly and look great across all of them. But that doesn’t mean you have to keep re-inventing your digital assets for every new innovation.
The perfect stock image pulls triple duty for creative teams. That means it doesn’t just match campaign messaging. It also meets design specs for multiple channels and maps back to your overall brand guidelines.
Read Finding the Perfect Image, and learn how the right stock service can help you:
- Spend less time on processes and more time on creating experiences
- Keep pace with every channel, including social media
- Scale creative production to meet the demands of enterprise
The perfect stock image pulls triple duty for creative teams. That means it doesn’t just match campaign messaging. It also meets design specs for multiple channels and maps back to your overall brand guidelines.
Read Finding the Perfect Image, and learn how the right stock service can help you:
- Spend less time on processes and more time on creating experiences
- Keep pace with every channel, including social media
- Scale creative production to meet the demands of enterprise
The perfect stock image pulls triple duty for creative teams. That means it doesn’t just match campaign messaging. It also meets design specs for multiple channels and maps back to your overall brand guidelines.
Read Finding the Perfect Image, and learn how the right stock service can help you:
• Spend less time on processes and more time on creating experiences
• Keep pace with every channel, including social media
• Scale creative production to meet the demands of enterprise
Download our guide, Solving the Programmatic Puzzle, to learn how to use data and technology to simplify, clarify, and maximize your programmatic ad campaigns—so you can create connected, personalized experiences across channels. You’ll find that while data and technology are core to programmatic media buying, using them effectively doesn’t have to be complicated.
Read the guide now to discover how to:
• Consolidate your data to maximize your ad spend
• Simplify search, display, and social campaigns
• Deliver real-time, personalized ads with ease
Customer are infinitely complex, but connecting with them doesn’t have to be.
Because while your customers may be wildly different, they do all want one thing — meaningful and relevant experiences. To deliver these experiences requires a powerful web content management system. It’s the digital foundation you need to provide the personalized experiences — that build brands, customer loyalty, and ROI. To learn more about web experience management, read The New Content Frontier. ?
Learn how to use data and technology to simplify, clarify, and maximize your programmatic ad campaigns—so you can create connected, personalized experiences across channels.
You’ll find that while data and technology are core to programmatic media buying, using them effectively doesn’t have to be complicated.
Read the guide now to discover how to:
• Consolidate your data to maximize your ad spend
• Simplify search, display, and social campaigns
• Deliver real-time, personalized ads with ease
The perfect stock image pulls triple duty for creative teams. That means it doesn’t just match campaign messaging. It also meets design specs for multiple channels and maps back to your overall brand guidelines.
Many businesses invest in analytics
technology thinking it’s a silver bullet. But
data doesn’t always tell the whole story. You
get percentages but not insights. Trends but
not necessarily relationships or patterns.
Truly impactful workforce analytics has to
do more. You have to turn data into
insight, and then put it into action.
This workbook is designed to help you
progress through the workforce analytics
maturity model. The first step in the process
is to identify where you stand today.
Published By: Adverity
Published Date: Jun 15, 2018
A Beginner's Guide to Marketing Data Analytics
Marketing Data is big & highly fragmented
Big data is messy. It’s scattered across platforms, it’s diverse, and in its raw form, it’s practically unusable.
We know, it’s a painful truth. The fact of the matter is that having a lot of data doesn’t necessarily mean that you have the answers to your most pressing questions. Looking for the most relevant bits in your pile of big data is like looking for a needle in a haystack.
But don't you worry - we are here to help. This handy e-book will give you a short overview what quality matters, why data is so important and what you need to pay attention to.
Best thing is: getting this ebook is super easy. Just fill out the form to the right and voilá - your download is ready. Enjoy this read!
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable.
But this doesn't need to be difficult - check out our best practices guide that includes:
Getting started with performance testing
The common challenges faced by online retailers
Testing checklist
Top ecommerce business metrics
Who should be on your testing team
The different types of performance tests
Testing in production vs. in the lab
Security and performance testing
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable.
But this doesn't need to be difficult - check out our best practices guide that includes:
Getting started with performance testing
The common challenges faced by online retailers
Testing checklist
Top ecommerce business metrics
Who should be on your testing team
The different types of performance tests
Testing in production vs. in the lab
Security and performance testing
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable.
But this doesn't need to be difficult - check out our best practices guide that includes:
Getting started with performance testing
The common challenges faced by online retailers
Testing checklist
Top ecommerce business metrics
Who should be on your testing team
The different types of performance tests
Testing in production vs. in the lab
Security and performance testing
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable.
But this doesn't need to be difficult - check out our best practices guide that includes:
Getting started with performance testing
The common challenges faced by online retailers
Testing checklist
Top ecommerce business metrics
Who should be on your testing team
The different types of performance tests
Testing in production vs. in the lab
Security and performance testing
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable.
But this doesn't need to be difficult - check out our best practices guide that includes:
Getting started with performance testing
The common challenges faced by online retailers
Testing checklist
Top ecommerce business metrics
Who should be on your testing team
The different types of performance tests
Testing in production vs. in the lab
Security and performance testing
Retailers competing in the high-pressure world of ecommerce have many challenges. Not only do you need to provide an interesting and compelling shopping experience, you also need to make that experience fast and reliable.
But this doesn't need to be difficult - check out our best practices guide that includes:
Getting started with performance testing
The common challenges faced by online retailers
Testing checklist
Top ecommerce business metrics
Who should be on your testing team
The different types of performance tests
Testing in production vs. in the lab
Security and performance testing
"High-profile cyber attacks seem to occur almost daily in recent years. Clearly security threats are persistent and growing. While many organizations have adopted a defense-in-depth strategy — utilizing anti-virus protection, firewalls, intruder prevention systems, sandboxing, and secure web gateways — most IT departments still fail to explicitly protect the Domain Name System (DNS). This oversight leaves a massive gap in network defenses.
But this infrastructure doesn’t have to be a vulnerability. Solutions that protect recursive DNS (rDNS) can serve as a simple and effective security control point for end users and devices on your network. Read this white paper to learn more about how rDNS is putting your enterprise at risk, why you need a security checkpoint at this infrastructural layer, how rDNS security solutio
Read 5 Reasons Enterprises Need a New Access Model to learn about the fundamental changes enterprises need to make when providing access to their private applications.
Security threats are persistent and growing. While many organizations have adopted a defense-in-depth strategy — utilizing anti-virus protection, firewalls, intruder prevention systems, sandboxing, and secure web gateways — most IT departments still fail to explicitly protect the Domain Name System (DNS). But this Internet protocol doesn’t have to be a vulnerability.
Published By: AlienVault
Published Date: Oct 21, 2014
If you're like most IT practitioners, you are busy. You have a million things to do and preparing the reports needed to prove PCI DSS compliance requires time you just don't have. It doesn't have to be so hard. In this practical webinar, PCI DSS compliance experts walk through strategies for taking the pain out of PCI DSS reporting.
Published By: AlienVault
Published Date: Oct 21, 2014
If you're like most IT practitioners, you are busy. You have a million things to do and preparing the reports needed to prove PCI DSS compliance requires time you just don't have. It doesn't have to be so hard. Join compliance experts from Terra Verde Services and AlienVault for this practical session on how to take the pain out of PCI DSS reporting.
You'll learn:
• The key reporting requirements of the PCI DSS standard
• The security technologies you need to collect the required data
• How AlienVault USM can generate these reports in minutes, not days
• How to use your audit reports to improve security on an on-going basis