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Published By: Aberdeen Group     Published Date: Nov 13, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing, inbound marketing, lead generation, lead intelligence, market research, integrated marketing, lead nurturing, marketing analytics
    
Aberdeen Group
Published By: Aberdeen Group     Published Date: Nov 23, 2015
This report examines the pressing need to break down data silos due to the damage they cause to analytical initiatives and user engagement. Read this report to find out more.
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customer acquisition, marketing leads, marketing challenges, marketing messages, contact management, data science, demand generation, email marketing, inbound marketing, lead generation, lead intelligence, market research, integrated marketing, lead nurturing, marketing analytics
    
Aberdeen Group
Published By: Achievers     Published Date: Nov 08, 2013
Recent research conducted by Harvard Business Review Analytic Services and Achievers reveals how best-in-class companies gain a competitive advantage by improving their employee engagement initiatives. Download The impact of employee engagement on performance and learn best practices for tying engagement to business performance, the business case for employee engagement and helpful metrics to measure the impact of engagement.
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employee engagement, business results, performance management, employee metrics
    
Achievers
Published By: Achievers     Published Date: Dec 03, 2013
Recent research conducted by Harvard Business Review Analytic Services and Achievers reveals how best-in-class companies gain a competitive advantage by improving their employee engagement initiatives. Download The impact of employee engagement on performance and learn best practices for tying engagement to business performance, the business case for employee engagement and helpful metrics to measure the impact of engagement.
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employee engagement, business results, performance management, employee metrics
    
Achievers
Published By: Acrolinx     Published Date: Apr 01, 2015
Content marketing is one of the highest priorities for today’s marketers, with growth rates for content development and distribution skyrocketing. According to the Content Marketing Institute, for example, 70 percent of marketers are investing more in content marketing than ever before. A recent research report from global market intelligence firm IDC further underscores the point, noting that “building out content marketing as an organizational competency” is one of CMOs’ most important initiatives, second only to measuring ROI. Read this white paper to learn more about the Global Content Impact Index.
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global content impact index, brands, web pages, analysis, content marketing, roi
    
Acrolinx
Published By: Acronis     Published Date: Apr 26, 2011
In this paper we introduce initiatives you can put into effect to survive and thrive in our virtualized world. Then we show how Acronis virtual solutions can save administration time, lower IT expenses and improve your ability to meet both RTO and RPO goals.
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acronis, server consolidation, disaster recovery, backup and recovery, virtual server backup, virtual server, backup, vmare backup
    
Acronis
Published By: Act-On     Published Date: Jan 23, 2012
In this comprehensive 17-page guide from Smart Selling Tools, you will learn tips and techniques to help you:.Collect and Deliver Meaningful Lead Data .Cultivate Leads Beyond the Top of the Funnel .Uncover Opportunities Within Channels Already in Place .Create a Larger Impact with Your Email Marketing Initiatives The top 10 strategies for each category, plus a marketing tools success checklist is also included.
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act-on, marketing, selling, tools, marketing sales, leads, lead generation, email marketing
    
Act-On
Published By: Act-On     Published Date: May 11, 2012
In this guide you will learn how to collect and deliver meaningful dead data, cultivate leads beyond the top of the funnel, uncover opportunities within channels already in place, and create a larger impact with your email marketing initiatives
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lead, lead generation, email marketing, revenue per lead, conversions, lead activity, stale leads
    
Act-On
Published By: Adobe     Published Date: Jun 29, 2012
Adobe has released the results to the 2012 Digital Marketing Optimization Survey, where over 1700 global digital marketers across major industries offered insights into plans for driving revenue and growth in the coming year. With an increasing portion of marketing spend shifting to digital channels, it's more critical than ever to measure online marketing programs and initiatives to help identify where you can raise conversions and add to the bottom line.
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adobe, marketing, optimzation, digital marketing, digital, emerging marketing
    
Adobe
Published By: Adobe     Published Date: Mar 07, 2013
This report: highlights the importance and challenges of Big Data, Outlines the changing role of key business decision makers in driving big data initiatives and explains how businesses can better understand their customers and unlock new revenue.
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big data, customer engagement, personalisation, customer experience
    
Adobe
Published By: Adobe     Published Date: Jun 06, 2013
The Forrester 2013 Mobile Trends for Marketers report breaks down the mobile trends for the year and gives marketers concrete ways to become more strategic with their mobile initiatives. Download the report for more information.
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marketing trends, mobile marketing, online marketing, video marketing, content marketing, strategic marketing, adobe
    
Adobe
Published By: Adobe     Published Date: Nov 07, 2013
Advanced management and tracking in Adobe Social helps Sky Bet drive revenue through timely delivery of targeted high-impact social campaigns.
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adobe, skybet, success story, advanced management, adobe social, drive revenue, traditional digital marketing, drive new customers, content strategy, audience engagement, minimize cost, minimize complexity, social marketing initiatives, integrate data easily, effective customer bonds, streamline moderation, social properties, interaction data, gain traffic, social customer service
    
Adobe
Published By: Adobe     Published Date: Aug 02, 2017
Customer experience (CX) continues to dominate the agenda, and it is clear from the research that retailers collectively grasp the importance of a personalised and mobilefriendly experience which is relevant at every stage of the customer journey. It makes absolute sense for retailers to focus on optimising the mobile experience as part of their CX initiatives. CX is a differentiator for retail brands and, as part of this trend, the mobile experience in particular will increasingly define your brand.
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digital skills, culture, strategy, data management, processing, technology, ux design
    
Adobe
Published By: Adobe     Published Date: Jun 26, 2019
Artificial intelligence (AI) and analytics make a good team. With AI-powered analytics, you and your team can concentrate on the initiatives that really matter instead of burying yourself in reports.
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Adobe
Published By: ADP     Published Date: Nov 16, 2017
People are the most important part of your organization. Understanding what they do, how they do it, and even why they do it, provides invaluable insights for optimizing your processes, department, or entire organization. And as a business leader, in many ways you’ve never had it so good. There’s more people data available than ever before, and you’ve got the opportunity to put it to work through data-driven initiatives like changes to workforce demographics, employee retention, or benefits allocations. And most important, you have a chance to fuel business decision-making with smart workforce insights. Once you’ve learned how to turn your people data into real business value, you’ll create more visibility within your business, and everyone will see that the rewards of HR analytics are worth the effort. It’s time to take the opportunity to prove the value of data-driven HR. No more darkness. Otherwise, the only journey ahead is into some challenging pitfalls. We’ve identified five of t
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ADP
Published By: Ahead     Published Date: Jun 05, 2019
Digital Business Demands Better Software, Faster In your organization, you’ve probably heard questions like these asked of the application development and/or infrastructure and operations organizations. > Why can’t our software development teams keep up with new business requirements? > Why are we always waiting on infrastructure teams? > Why do our business initiatives become outdated before their required software is even deployed? > Is our software development team aligned with corporate goals like engaging younger consumers on their mobile devices?
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Ahead
Published By: Akamai Technologies     Published Date: Jun 14, 2018
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and ef ciency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
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digital technology, cloud, security, connectivity, authenticate
    
Akamai Technologies
Published By: Akamai Technologies     Published Date: Dec 11, 2018
"Businesses continue to evolve as digital technologies reshape industries. The workforce is mobile, and speed and efficiency are imperative, necessitating dynamic, cloud-based infrastructures and connectivity, as well as unhindered, secure application access — from anywhere, on any device, at any time. Leaders must remove hurdles to progress, but new business initiatives and processes increase the attack surface, potentially putting the company at risk.
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Akamai Technologies
Published By: Akamai Technologies     Published Date: Jul 02, 2019
Loyalty and rewards programs are powerful tools for brands to boost member engagement, acquisition, and retention. Learn why leading brands are turning to modern customer identity and access management (CIAM) solutions to scale their loyalty programs, improve user experience, and maximize ROI. In this paper, we identify the challenges associated with transforming, expanding, and scaling customer loyalty and rewards programs and related membership initiatives, and present solutions based on real-world case studies from four industries. We explore the requirements for an enterprise-grade CIAM solution and address related issues such as build vs. buy and CIAM vs. IAM. By examining four diverse case studies — and the resulting identity management solutions that were implemented by the respective companies — this paper provides valuable insight for any enterprise wishing to expand or uplift its customer loyalty program to meet membership needs in the age of the consumer.
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Akamai Technologies
Published By: Alcatel-Lucent     Published Date: Sep 30, 2009
Ensuring the reliability and efficiency of your data center operations requires a strategic partner that is qualified to minimize energy usage, reduce costs, and optimize space utilization, helping you meet critical business initiatives.
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alcatel lucent, power, cooling, eco-sustainability, modular cooling, crac, opex
    
Alcatel-Lucent
Published By: Amazon Web Services EMEA     Published Date: Apr 16, 2019
By placing the future of transportation in the cloud, governments can improve the performance of technology infrastructure and focus on delivering innovative services to citizens, without increasing costs. You can start that journey today. In this eBook, you will learn about: • Life-saving digital initiatives on US streets • Valuable data insights across UK airports • Scalable ticketing services for Turkey’s Istanbul Deniz Otobüsleri ferry passengers • Cost savings for Singapore’s Land Transport Agency • Scalable, secure innovation at speed
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cloud computing, public sector, aws, healthcare, amazon web services
    
Amazon Web Services EMEA
Published By: AMD     Published Date: Jul 23, 2012
For most organizations, consolidation is the starting point and primary initial driver for their virtualization efforts. By enabling the sharing and pooling of resources, virtualization has become a proven, adept and widely adopted technology in allowing organizations of all sizes to achieve some of their most important technology consolidation initiatives.
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virtualization, it resources, amd, microsoft, it infrastructure, cost-efficient, software platforms, green computing, tco, scalability, efficiency, performance, data management, business technology, data center
    
AMD
Published By: Anaplan     Published Date: Mar 29, 2018
As businesses grow more optimistic about opportunities for growth, the pressure is on for sales organizations to meet ever higher revenue targets. In a global survey on sales performance optimization by CSO Insights, 94 percent of respondents said their 2014 revenue targets were higher than last year’s. It’s no wonder that “capture new accounts,” cited by 60 percent of respondents, topped the list of objectives for 2014 in the study. At the same time, many sales reps are struggling to meet even their current quotas. And in an Aberdeen Group survey, nearly half identified insufficient revenue growth as the top pressure motivating them to pursue sales management initiatives ranging from building out the capabilities of sales teams to improving management practices and investing in technology tools.
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sales, performance, revenue, optimization, objectives, accounts
    
Anaplan
Published By: Anaplan     Published Date: Sep 07, 2018
Face à des consommateurs toujours plus puissants, imposant un rythme de plus en plus rapide et des désirs toujours plus changeants, le monde du Retail connaît une transformation profonde : baisse de trafic pour certaines enseignes, réduction des parcs magasins pour d’autres, développement de nouveaux services….sans parler des initiatives en « Omnicanal ». Ces investissements pèsent sur le compte de résultat des Retailers et mettent une forte pression sur les coûts et les marges. Dans ce contexte, l’équation pour?les professionnels du Merchandising et de la Supply Chain n’est pas simple. Ils doivent continuer à développer les meilleures pratiques de leur métier avec de nouveaux formats de vente, tout en intégrant les nouvelles exigences de l’Omnicanal, avec des consommateurs, tels que les Millennials, moins prévisibles que leurs ainés dans leur comportement d’achat. Pour les aider dans leur transformation et dans leur prise de décision et à travers 4 stratégies bien définies, ce Livr
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Anaplan
Published By: Anaplan     Published Date: Apr 02, 2019
49% surveyed cite insufficient revenue growth as the top pressure motivating sales performance management initiatives. And on top of that, 58 percent of sales reps are struggling to meet their current sales quotas. In this winner-takes-all market, sales leadership is faced with an uphill battle in driving sales performance. The pressure on sales to meet and exceed ever-increasing revenue targets is higher than ever before. Download this exclusive report to learn new insights on how sales performance data and analytics are driving peak sales performance.
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Anaplan
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