Web content management remains a vibrant and growing market, fueled by the aspirations of digital strategists on the demand side and continuous innovation on the supply side. IT application leaders, marketers, digital experience specialists and merchandisers all now view WCM as mission-critical.
Mobile apps are a core – and essential – component of the modern digital experience. Whether the organization is a consumer-facing brand, a B2B leader, or an enterprise seeking to enhance employee productivity, well-designed mobile apps that deliver a great user experience play a unique role in building engagement.
This report explores the evolution of the key features of course apps mobility, interactivity, engaging design, and integrated analytics — and showcase how course apps are sparking new thinking in higher education about the next iteration of digital learning resources.
The problem with good mobile experiences? They’re not great. The financial upside of delivering a great mobile app experience
Key topics covered:
• What makes for a great app (most companies get it wrong)
• Four ways great apps outperform good apps
• Tips for getting to great
• How First Security Insurance is moving to greatness
Published By: MobileIron
Published Date: Feb 05, 2016
To help you succeed on your mobile journey, this guide outlines essential best practices and recommendations across all four stages of the mobile app lifecycle: Design, Develop, Deploy, and Maintain. It’s ideal for organizations that are ready to move beyond enabling basic apps, such as email and calendar, on mobile devices. It also provides operational guidance for deploying and maintaining existing mobile apps.
Published By: Apsalar
Published Date: Aug 04, 2015
Apps are a critical part of more and more commerce businesses. If you need to drive more ROI from your apps, download 35 Tips for Successfully Marketing mCommerce Apps.
Published By: MobileIron
Published Date: Jul 31, 2015
Most large organizations deploy or intend to deploy a broad range of mobile apps to their employees for productivity, collaboration, CRM, ERP, analytics, and industry-specific business processes. Office 365 might be the productivity solution, but the IT team needs a central platform that can provide a consistent security and policy framework across all the mobile apps the organization will deploy both today and tomorrow. This whitepaper describes the MobileIron app security model and how it can be used to secure Office 365 for mobile devices.
Gartner has named Okta as the only leader in its 2015 Identity & Access Management as a Service (IDaaS) Magic Quadrant. Access your complimentary Gartner report today.
Apps have made mobile devices standard equipment for today’s workforce. And with the right strategy for selecting and customizing them, apps can change the way you work.
With this Dimensional Research report, discover how mobile monitoring software can help you better understand users and their experience with your mobile application.
Users reach for mobile devices many times every day, specifically to use mobile apps. Mobile device users heavily rely on peer reviews and star ratings to help them choose their apps. Once a mobile app is installed, that app is judged for its speed, responsiveness and stability, which define the user experience and overall satisfaction.
Creating mobile apps that capture the minds and wallets of your customers will lead to increased revenue and improved customer engagement. However, you must do so while protecting customers’ privacy and shielding them from fraud and other malicious activities. This report will help S&R pros understand the growing mobile authentication market and its transformative impact on customers’ mobile moments.
How effective is your mobile app development process when it comes to understanding customer needs and delivering the right apps at the right time?
IBM commissioned Forrester to identify the key drivers of successful mobile apps and the costs of failure -- for both customer-facing and enterprise applications.
Watch the webcast to understand the key cost drivers and why it’s more important than ever to get this right due to what Forrester calls the “mobile mind shift” and the competitive reality of “mobile moments.” We also invited our customer, Bank of Montreal, to share their mobile app dev story.
A good app can increase traffic, sales, productivity and brand satisfaction (see what happened for the Bank of Montreal). And a bad app will do the opposite (you could risk doubling your costs if you’re not mindful of the key cost drivers).
This white paper digs deep into the reasons testing mobile apps is fundamentally harder than traditional web or desktop applications. A collaboration by Tina Zhuo and Dennis Schultz from IBM along with Yoram Mizrachi from Perfecto Mobile and John Montgomery from uTest, these experts explore the complexities of mobile test environments, the value of the mobile device cloud, the unique role crowd sourcing can play, and how teams can leverage automation to help deliver quality apps.
This white paper digs deep into the reasons testing mobile apps is fundamentally harder than traditional web or desktop applications. A collaboration by Tina Zhuo and Dennis Schultz from IBM along with Yoram Mizrachi from Perfecto Mobile and John Montgomery from uTest, these experts explore the complexities of mobile test environments, the value of the mobile device cloud, the unique role crowd sourcing can play, and how teams can leverage automation to help deliver quality apps.
Published By: Phunware
Published Date: Dec 06, 2014
As the mobility revolution overtakes the enterprise, IT is getting caught unawares. This isn't merely a trend—it’s a whole new way of working. If you’re considering an enterprise mobile app to help your business run better or to make your employees’ jobs easier, make sure you do a reality check first.
Employees today want more—and they need more—if they’re going to stay productive from anywhere, which is usually the primary goal of having mobile devices in the first place.
The right apps can enhance employee productivity, reduce expenses, and increase profitability which means that the decisions you make about the apps your organization uses are among the most important decisions your organization makes. No pressure, right? Our Mobile Application Development solution brief covers:
App delivery
Providing support for apps
Securing apps
Modern mobile applications connect systems-of-engagement (mobile apps) with systems-of-record (traditional IT) to deliver new and innovative business value. But the lifecycle for development of mobile apps is also new and different. Emerging trends in mobile development call for faster delivery of incremental features, coupled with feedback from the users of the app "in the wild". This loop of continuous delivery and continuous feedback is how the best mobile apps keep their users engaged and also produce the most compelling apps in the market.
Join us for this webcast to learn about how IBM offers a solution that enables our clients to use continuous quality as an effective means of mobile application development.
Featured Speaker:
Leigh Williamson - IBM Distinguished Engineer
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Published By: Citrix Systems
Published Date: Oct 07, 2014
Citrix XenDesktop is the clear choice for mobilizing Windows apps and desktops. Whether you are looking to deliver Windows apps and desktops to mobile users, reduce costs and management through desktop virtualization, or secure intellectual property, XenDesktop is the only solution able to meet all your needs from a single, easy to deploy platform. It quickly and securely delivers mobile access to individual apps or complete desktops while maintaining a high definition user experience.
Mobile apps drive up to 4-times longer engagement than mobile sites, but mobile application development platforms (MADP) have mainly been focused on developers, making personalization and adjustments difficult for marketers. Adobe has changed that. Gartner recently evaluated the top MADP vendors, across a variety of criteria, including Completeness of Vision and Ability to Execute, and named Adobe a Leader in their Magic Quadrant for Mobile Application Development Platforms report.
We help marketers and developers work together more efficiently, giving marketers an easy way to make, manage, measure, and monetize their mobile apps, so developers have more time to create rich app features.
Adobe collaborated with Forbes Insights on this study in order to shed light on new mobile engagement opportunities: How are companies using apps, whether they are aimed at customers, employees or partners? What are the lessons learned so far? And what are best practices for using mobile and tablet apps?
The explosive growth of the mobile apps market presents a tremendous opportunity for software developers and cybercriminals alike. Infected apps are not only a threat to mobile device users, but also to network and platform providers, device manufacturers, and the reputation of the industry as a whole. Fortunately, developers can protect their code – and their customers – with a straightforward and easy-to-manage technology: code signing certificates. This white paper details the rise of mobile applications and why code signing certificates are essential to protecting the entire mobile apps ecosystem.
Published By: Citrix Systems
Published Date: Apr 14, 2014
The conversation about VDI has moved from “whether” to “when” and “how.” In today’s fast-moving markets, a centralized approach to desktop and app delivery has become essential to help businesses become more mobile, flexible, agile and productive.
Download this white paper to learn more!