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Published By: Salesforce.com     Published Date: Apr 16, 2013
By 2014, smartphones and tablets will put power in the pockets of a billion global consumers, including your employees and partners and customers. However, mobile is not simply another device for IT to support with a shrunken website or a screen-scraped application. Rather, mobile is the visible manifestation of a much broader shift to systems of engagement that marry physical context and digital intelligence to deliver service directly into a person's hands. This shift will add value and take cost out of every business service, workflow process, and business application. But mobile engagement will also require wholesale changes to your app design, service delivery, IT skills, technology assets, and even your business model. This report lays out a vision for mobile engagement and introduces the strategic elements developed further in The CIO's Mobile Engagement playbook.
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mobile, smartphones, tablets, engagement, experience, applications
    
Salesforce.com
Published By: Oracle     Published Date: Apr 05, 2013
Competition is fierce in today's economy and customers know this. They can easily search the Internet to find companies that sell similar products or services at competitive prices. That's why organizations need to differentiate themselves by providing personalized and rewarding service that leverages the unique value of all customer touch points. If done well, a company can transform customer service into a competitive advantage, and use it to turn a buyer into a customer for life.
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customer experience, internet, leverages, oracle
    
Oracle
Published By: iGoDigital     Published Date: Feb 26, 2013
Learn how Guided Search delivers personalized search results directly from the search box, guiding your customers to the most relevant product pages with less clicks.
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ecommerce personalization, ecommerce personalization software, ecommerce personalization solutions, ecommerce recommendations engine, online shopping personalization, personalized ecommerce, personalized product recommendations, personalized online shopping
    
iGoDigital
Published By: Silverpop     Published Date: Feb 04, 2013
Shazam, the world’s leading mobile discovery service, wanted to leverage email to build on its in-app experience, increase user retention and deliver personalized content that drives revenue.
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email marketing, engagement, crm, social, mobile, engegement, testing, optimization
    
Silverpop
Published By: IBM     Published Date: Nov 29, 2012
The healthcare industry is poised for a transformation in patient care. Learn how IBM Patient Care can help leverage the full breadth of patient information, from across systems and providers to create a complete picture of health and more.
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ibm, patient care, insights, treatment opportunities, deliver coordination, personalized care, patient analytics, healthcare
    
IBM
Published By: Neustar     Published Date: Aug 20, 2012
Viewers will learn how to utilize customer data combined with next generation marketing analytics to create granular consumer segmentation that can be put to action in real-time on their Websites.
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web analytics, site optimization, segmentation, customize messaging, custom offers, marketing strategy, personalized website, custom landing page
    
Neustar
Published By: Oracle     Published Date: Feb 03, 2012
Delivering a Unique Online Experience for Segments, Regions, and Brands: Knowing When to Use Personalization, Microsites, and Independent Sites - This white paper discusses a range of site implementation options and recommending best practices.
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on demand, oracle on demand, instant gratification, crm, customer relationship management, deployment, saas, software-as-service
    
Oracle
Published By: Eloqua     Published Date: Jan 13, 2012
Email deliverability is about maximizing the potential number of emails reaching the inbox. Privacy is about safeguarding the personal information contained in your mailing database. Download this guide to learn about privacy and deliverability.
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email deliverability, email privacy, privacy and deliverability, email marketing, marketing automation, email marketing platform, digital body language, database marketing
    
Eloqua
Published By: Bronto     Published Date: Jan 04, 2012
Seamless integration of partner solutions allows totes»ISOTONER to convert more customers, increase basket size and strengthen loyalty.
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bronto, marketlive, marketing, online marketing, cross-channel marketing, personalization
    
Bronto
Published By: IBM Software     Published Date: Feb 16, 2011
IBM Cognos Business Insight changes information delivery for all business users. Watch this recorded event which originally aired on February 15, 2011 to see how this unlimited BI workspace enables business users to create, personalize and interact with all of their information assets. Through demos and discussion, you'll learn how this revolutionary interface lets users: . Satisfy all their information needs in a single, highly intuitive workspace . Blur the lines between business authoring and analysis . Easily create net-new analysis . Enhance existing reports with information from a personal data source Discover how IBM Cognos Business Insight enables self-service BI for business users, while giving IT complete confidence that data will remain secure.
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ibm, cognos, business intelligence, query, analysis
    
IBM Software
Published By: Neolane, Inc.     Published Date: Sep 17, 2010
With more than three decades in the hotel marketplace, Grupo Posadas operates more than 104 hotels and 19,042 rooms in 50 beach and city destinations in Mexico, Brazil, Argentina and Chile. It's brands include AQUA, Fiesta Americana Grand, Fiesta Americana, Lat 19°, Caesar Park and Caesar Business, making Posadas the leading Mexican hotel operator in Latin America. Posadas selected Neolane's enterprise marketing software to improve segmentation and deliver consistent, personalized customer communications across e-mail and direct mail channels, while streamlining campaign management within its loyalty programs.
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neolane, grupo posadas, segmentation, loyalty, email, direct marketing, customer communications, loyalty
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: May 27, 2010
Today's highly mobile and engaged economy rewards businesses that deliver relevant, timely, personalized customer interactions.
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neolane, distributed marketing, glocal, mobile, customer experience, crm
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Apr 01, 2010
This whitepaper is a call-to-action for all marketers to re-assess antiquated outbound marketing techniques. Marketers need to develop dialogues with customers and prospects to deliver relevant, timely, personalized information throughout the customer lifecycle and reinforce consistent messages across inbound and outbound channels.
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neolane, customer experiences, inbound, outbound, call centers, point-of-service, customer service, crm
    
Neolane, Inc.
Published By: Neolane, Inc.     Published Date: Jan 08, 2010
Learn how DigitalGlobe decreased time-to-market for delivery of personalized, event-triggered campaigns and improved email open rates by 10-15% while reducing bounce-back rates.
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neolane, digitalglobe, marketing automation software, lead management optimization, crm integration, satellite imagery, google earth, mapquest
    
Neolane, Inc.
Published By: IBM ILOG.     Published Date: Oct 26, 2009
This automation not only cuts costs by reducing manual tasks, bottlenecks and errors-it also delivers the right answer to the right person at the right time.
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ibm, ilog, business rule management systems, brms, insurance operation, business intelligence
    
IBM ILOG.
Published By: Clearvale by BroadVision     Published Date: Aug 21, 2009
The move towards self-service is clearly about mitigating costs. But self-service models can also deliver significant benefits to users when they combine the best of online convenience with the insight and personal touch of an experienced sales or service rep.
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self service, customer service, customer relationship management, crm, live support, online help, online support, cost control
    
Clearvale by BroadVision
Published By: Vidyo, Inc.     Published Date: Jul 17, 2009
Personal Telepresence is the next generation in video communication. It delivers affordable, universal, and reliable video communication. The VidyoConferencing system provides the solution to the business and technical challenges of personal telepresence
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vidyo, telepresence, video communication, communication, mcu, h.264, svc, avc
    
Vidyo, Inc.
Published By: IBM     Published Date: Jan 12, 2009
Retailers are finding it difficult to stand out in today’s global marketplace. IBM WebSphere Portal software can help them deliver flexible, integrated environments that support personalized user experiences. Read this executive brief to find out exactly how IBM is helping retailers differentiate themselves from their competitors.
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ibm, productivity, customer service, portal solutions, ibm websphere, it solutions, it management, knowledge management
    
IBM
Published By: Neolane, Inc.     Published Date: Dec 30, 2008
The Hager Group is a $1.5-billion electronics manufacturer. With a distributed global workforce of more than 10,000 employees, Hager has 40 sales subsidiaries and 25 industrial sites worldwide.  Today, with a centralized marketing database and software, Hager can ensure data quality and deliver personalized, targeted communications according to customer and prospect profiles and behavior.  This program allows Hager to capture 1,000 new prospects each month, and achieve a 10 percent conversion rate - resulting in an incremental revenue increase of $42 million per year.
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neolane, the hager group, e-marketing program, centralized marketing database, central repository customer data, crm software, custom content, deliverability
    
Neolane, Inc.
Published By: Signiant     Published Date: Aug 14, 2008
Moving content from raw form to finished form and delivering it to cable head-ends and Telco providers has its own unique set of challenges. How does content flow from the person or companies who are producing and post-producing the content to the companies that are hosting the content for consumption? IPTV content must be transformed in some fashion, such as various bit rates, resolutions, aspect ratios, file formats, etc.
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signiant, information management, file transfer, ftp, large file transfer, digital media
    
Signiant
Published By: Signiant Inc.     Published Date: Aug 14, 2008
Moving content from raw form to finished form and delivering it to cable head-ends and Telco providers has its own unique set of challenges. How does content flow from the person or companies who are producing and post-producing the content to the companies that are hosting the content for consumption? IPTV content must be transformed in some fashion, such as various bit rates, resolutions, aspect ratios, file formats, etc.
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signiant, information management, file transfer, ftp, large file transfer, digital media
    
Signiant Inc.
Published By: Clickatell     Published Date: May 20, 2008
In meeting the challenges of an increasingly competitive banking landscape, Standard Bank seeks to differentiate itself by providing the highest levels of service to its customer base. An integral part of achieving this goal has been its partnership with Clickatell to deliver personalized and relevant messaging to bank customers via their mobile phones.  Read this case study to learn more.
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customer centric messaging, clickatell, standard bank
    
Clickatell
Published By: Vocalocity     Published Date: Apr 18, 2007
Fox Creek Leather needed a cost-effective, high-quality, and feature-rich alternative to a constrained traditional phone system and underperforming, in-house VoIP solution. Download this case study now to find out how VocalocityPBX, a hosted PBX office phone solution, delivered.
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pbx, phone, phone system, voip, voice over ip, telecom, telecommunications, telephone
    
Vocalocity
Published By: Live Person     Published Date: Jan 22, 2007
In today’s world, it may seem like there is barely enough time to stay on top of running a business, let alone for perceived luxuries like personal interaction over every transaction. This white paper looks at the benefits of combining two popular online communication tools- email marketing and live chat - to boost customer loyalty and retention.
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live person, chat software
    
Live Person
Published By: Live Person     Published Date: Jan 22, 2007
In today’s world, it may seem like there is barely enough time to stay on top of running a business, let alone for perceived luxuries like personal interaction over every transaction. This white paper looks at the benefits of combining two popular online communication tools- email marketing and live chat - to boost customer loyalty and retention.
Tags : 
email marketing, liveperson, live chat, chat, customer loyalty, live person, customer support, service management
    
Live Person
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