online business

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Published By: Adobe     Published Date: Nov 07, 2013
A key finding of this research is that most companies have a great opportunity to improve their business performance by taking a more integrated approach to managing their digital media mix.
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adobe, econsultancy, media optimisation report, effective optimisation, media mix, tactical objectives, complex media landscape, consumer buying patterns
    
Adobe
Published By: IBM     Published Date: Nov 05, 2013
We live in an era in which customers expect perfection from their service providers. With competitors only a click (or tap) away, companies have a strong incentive to deliver flawless operations. Online retailers have “set a high bar” in the way they engage customers throughout the entire sales process—not just during the commercial transaction, but before, during and after the transaction. Your operations must be seamless, because individuals enjoy an interconnected and ubiquitous experience. And your operations must be insightful, because every personal and professional interaction is targeted and relevant. A Smarter Process approach helps you to reinvent business operations in the era of the customer.
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business operations, business process management, bpm, process automation, healthcare, smarter process, life sciences, health plan
    
IBM
Published By: LogMeIn Rescue     Published Date: Oct 21, 2013
Customer service has evolved from a reactive activity viewed largely as a cost center-based tactical necessity, to a proactive management task that can in many ways set a company apart from the competition. At the same time, the channels by which customers receive support are growing and fragmenting very rapidly. The telephone is still the primary mode of support, but is steadily declining as text, social media, chat, knowledge bases, email and online communities provide new avenues for customers to get the help they need. Some organizations are embracing this evolution by implementing technologies that enable them to interact with customers regardless of the channel or the device they’re using. This approach not only improves customer service, but also boosts the brand image and helps companies achieve broader business goals.
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logmein, infoworld, customer service, customer support, support, support strategy, social media, mobile support
    
LogMeIn Rescue
Published By: IBM     Published Date: Oct 15, 2013
Using analytics and personalized marketing to increase revenue and customer loyalty
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search engine marketing, multichannel retailers, data science, retail marketing, online channels, traditional channels, optimizing marketing efforts, high-value customers
    
IBM
Published By: Dell Software     Published Date: Oct 03, 2013
Download Beyond Web Analytics: Understanding the why behind the what of online customer behavior and see how Foglight User Experience Management can help your business better understand your customers’ online behavior and increase customer conversions.
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web analytics, foglight, dell, user experience management, customer behavior tracking, customers, best practices, increase customer conversion
    
Dell Software
Published By: Dell Software     Published Date: Oct 03, 2013
Download Dell Software’s white paper When Did our API Become So Darn Important? and see how expanded API usage can help grow your business.
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ecommerce, api, optimizations, online business expansion, best practices, knowledge management, data management, business technology
    
Dell Software
Published By: Symantec Corporation     Published Date: Oct 03, 2013
Online where the reputation and success of your business is often measured by the trust that your customers have in the security of your website, it is important to understand how you can maintain and build on that trust. To that end, SSL/TLS has been the key to trust on the Internet for more than a decade and will continue to be so when it comes to providing the highest levels of protection against evolving cyber security threats. And while, yes, the technology is sophisticated and leading edge, the goal is simple: to make the Internet safer to transact business—for you, your customers and everyone else with whom you interact online. Please use this document as a reference to understand the threat landscape and understand how you can protect your company and your infrastructure.
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symantec, security, threat, report, key findings, best practice, strategy, technology
    
Symantec Corporation
Published By: Symantec Corporation     Published Date: Oct 03, 2013
Whether you are an individual or a company, you should approach online security in the same way that you would approach physical security for your home or business. Not only does it make you feel safer but it also protects people who visit your home, place of business, or website. It is important to understand the potential risks and then make sure you are fully protected against them. In the fast-paced world of technology, it is not always easy to stay abreast of the latest advancements. For this reason it is wise to partner with a reputable Internet security company. This guide will de-mystify the technology involved and give you the information you need to make the best decision when considering your online security options. For a glossary of terms, please see “Tech Talk Made Simple” at the end of this document.
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symantec, security, threat, report, key findings, best practice, strategy, technology
    
Symantec Corporation
Published By: Bridgeline Digital     Published Date: Sep 26, 2013
iAPPS Content Manager is the premier business marketing solution to drive Digital Engagement in the CMS marketplace. iAPPS Content Manager allows businesses to personalize their online interactions with customers in an increasingly digital world. The solution combines business purpose and end-user context to attract customers, deliver compelling content, and optimize conversion rates.
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cms, content manager, content management system, digital engagement
    
Bridgeline Digital
Published By: Certify     Published Date: Sep 13, 2013
Learn about expense management and what companies should be looking for in expense management software as this whitepaper by PBP Media outlines today's top 5 software vendors
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expense report, expense reporting, expense management, receipt management, employee expense, business travel, online expense management, expense management software
    
Certify
Published By: Certify     Published Date: Sep 13, 2013
Learn the best practice for solution selection as this whitepaper from the Aberdeen Group outlines the Best-In-Class organizations and how they are actively leveraging specific components of technology in order to improve their T&E expense management programs
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expense report, expense reporting, expense management, receipt management, employee expense, business travel, online expense management, expense management software
    
Certify
Published By: Certify     Published Date: Sep 13, 2013
Learn about the expense management trends in small to mid-sized businesses from this infographic from Certify
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expense report, expense reporting, expense management, receipt management, employee expense, business travel, online expense management, expense management software
    
Certify
Published By: Certify     Published Date: Sep 13, 2013
See how a company is saving over $10,000 a year by making the switch to automated expense management.
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expense report, expense reporting, expense management, receipt management, employee expense, business travel, online expense management, expense management software
    
Certify
Published By: Clustrix     Published Date: Sep 04, 2013
Online advertising is a highly competitive and innovative market being driven to new levels by the rise of ad exchanges, real-time bidding alongside traditional ad networks. With advertisers increasingly buying one impression at a time, advertising market growth is soaring. If your database is the bottleneck limiting the growth of your advertising business, this is the white paper for you. Find out how Clustrix will give you access to functionality, such as ad segmentation and targeting based on up-to-the minute campaign performance, as well as instant access to smart data, so your clients can make the right buy decisions. This free whitepaper considers the technical challenges this rise presents for the database, and discusses the unique technology that enables Clustrix to solve these challenges and give your advertising business a competitive advantage.
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technology, clustrix, online advertising, real time bidding, database, analytics, it management, knowledge management
    
Clustrix
Published By: Semcasting     Published Date: Aug 29, 2013
This white paper will guide you through a series of third party studies that have been completed recently on the diminishing reach and effectiveness of audience targeting with cookies. The numbers are challenging and it appears it may be time for an alternative to the cookie.
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digital targeting, ip targeting, online business marketing, online targeting, online ad targeting, internet marketing, digital target, online marketing strategies
    
Semcasting
Published By: GeoTrust     Published Date: Aug 09, 2013
What is it about e-commerce that causes online businesses to fail?Take a look at this E-commerce 101 Guide to help with avoid pitfalls and be successful when selling on the web.
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nethawk, geotrust, ecommerce, web security, ssl, online selling, technology, solution
    
GeoTrust
Published By: Thawte     Published Date: Aug 08, 2013
A guide to understanding SSL certificates, how they operate and their application. By making use of an SSL certificate on your web server, you can securely collect sensitive information online, and increase business by giving your customers confidence that their transactions are safe.
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thawte, ssl certificate, application, web server, data collection, technology, networking, data management
    
Thawte
Published By: HP - Enterprise     Published Date: Jun 05, 2013
Mobile applications have swept across geographic boundaries, cultures, and enterprises faster than any previous technology innovation. Consumers around the world use them to find their way when they travel by car and verify flight details when they travel by air. They check bank balances and sports scores, reserve theater tickets and dining reservations, shop online, pay bills, download entertainment, and participate in dozens of other everyday activities—using convenient portable devices like smart phones and tablets. The demand for this kind of convenience has spilled over into the world of work as well, and employees today expect to use their mobile devices to check email, participate in meetings, access files—even use enterprise applications, like ERP and CRM, that drive business processes.
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mobile application, mobile convenience, business opportunities, travel
    
HP - Enterprise
Published By: Bazaarvoice     Published Date: May 23, 2013
Digitally, consumers today share knowledge and self-organize online, seizing more collective power than ever. This is the connected economy, where consumers rule. Learn the four trends businesses must learn to succeed in their reign.
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consumer demands, branding, consumer engagement
    
Bazaarvoice
Published By: ServiceNow     Published Date: Apr 19, 2013
Providing a good online shopping experience starts with understanding customer needs and expectations in order to deliver suitable goods and services. Employees expect a similar experience with a Service Catalog. An effective business service catalog captures employee needs and communicates negotiated service offerings and service level agreements. However, hitting service level targets requires more than just listing services. It’s essential to provide an automated self-service portal and open communication.
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employee needs, service offerings, service level agreements, automation, self-service, communication
    
ServiceNow
Published By: Conductor     Published Date: Apr 09, 2013
A leading online sports apparel retailer leveraged Conductor Searchlight to grow the number of transactions from natural search by more than 70% and natural search revenue by more than 60%
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seo, seo technology, budget, roi, search engine optimization, digital marketing, online marketing, ecommerce
    
Conductor
Published By: Symantec     Published Date: Jan 11, 2013
Threats to online security have grown and evolved considerably in 2012. From the threats of cyberespionage and industrial espionage to the widespread, chronic problems of malware and phishing, we have seen constant innovation from malware authors.
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symantec, internet security, cyberattacks, cyber attacks, phishing, spam, malware, online theft
    
Symantec
Published By: Symantec     Published Date: Jan 10, 2013
The fear of fraud, spoofing, phishing, identity theft, and lax website security have a sizable percentage of consumers wary of using credit cards online. This paper examines how recent trends in Internet trust marks can restore confidence.
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internet trust, building confidence, profit online, business profits, business growth, business confidence, consumer confidence, symantec report
    
Symantec
Published By: Apple Corporation     Published Date: Jan 09, 2013
Please join us at this exclusive live online seminar. It'll take about half an hour and it's absolutely free.
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apple, ipad, live online seminar, free, ipad in business, business technology
    
Apple Corporation
Published By: Red Hat     Published Date: Jan 01, 2013
Don’t let your web infrastructure limit the growth of your online business. Consider Red Hat Enterprise Linux – the ideal platform for transaction-intensive environments. Red Hat Enterprise Linux offers reliability, scalability, and predictable total cost of ownership – as well as a continuous stream of technical improvements – to keep you at the leading edge.
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web, infrastructure, transaction-intensive environment, reliability, scalability, total cost, improvements
    
Red Hat
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