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Published By: CrowdTwist     Published Date: Aug 04, 2017
Millennials have officially surpassed the Baby Boomers as the nation’s largest living generation and newcomers Generation Z are rising in the ranks, poised for consumer domination with $44 billion in spending power. It’s expected that Generation Z will make up 40 percent of consumers by 2020. Never has understanding these two generations been as critical for brands in their pursuit of establishing consumer loyalty. CrowdTwist conducted research into the similarities and differences between Generation Z and Millennials, how they engage with brands, their shopping habits, their brand loyalty and their attitudes towards loyalty programs. This report provides an overview of those findings as well as recommendations for brands investing in loyalty strategies for current and future consumers.
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gen z, millennials, crowdtwist, branding, loyalty, consumers
    
CrowdTwist
Published By: Intel     Published Date: Jul 27, 2017
As organizations go through major business and technology changes, they will increasingly depend on digital platforms to deliver products and services. More than half of the organizations we spoke with said they would increase spending with their primary hosting and cloud service provider (CSP) in 2017, and individual quarterly plans for hosting and cloud services suggest that the growth in spending will be persistent.
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Intel
Published By: Intel     Published Date: Jul 27, 2017
Worldwide spending on public cloud services is set to reach USD 122.5 billion in 2017, an increase of 24.4 percent over 20161. In fact, the compound annual growth rate (CAGR) of spending on public cloud services is almost seven times that of overall IT spending growth and IDC predicts that by 2020, it will top USD 203.4 billion worldwide2. The size of the opportunity for cloud service providers (CSPs) is huge but fierce competition, accelerating innovation and the need to keep prices low continue to create enormous pressure. This paper outlines some of the primary challenges faced by CSPs in making and keeping their business profitable and suggests strategies and innovations that can help cloud businesses to take a greater share of the market opportunity.
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Intel
Published By: Bronto     Published Date: Jul 10, 2017
With a growing number of marketing applications available, marketing teams are struggling to see differences among them. Meanwhile, IT teams are bogged down with development and maintenance requests to migrate or manage the use of multiple platforms already in use. Gartner’s 2016-2017 CMO Spend Survey found that marketing departments are spending 38% of their tech budgets on external development services and cross-charges from internal IT teams. Strategic marketing and IT leaders are looking for ways to streamline technology and eliminate solutions that limit integrations and scalability. It’s important to look at the resources required to maintain the marketing applications you use and compare them to other options available in the marketplace. Choosing a marketing technology partner is a total-revenue-performance decision. Ask questions about integration and scalability. Find partners whose marketing automation is built to scale with your business, and select vendors whose teams pro
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marketing automation, commerce, gartner, integration, scalability
    
Bronto
Published By: Staples     Published Date: Jun 23, 2017
Magic Springs Water and Theme Park had a problem: spending was too high and the process was too complex. Saving time and money with Staples was a no-brainer.
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effectiveness, consolidation, reducing costs, saving time, springs water
    
Staples
Published By: Datastax     Published Date: May 15, 2017
Companies are in a race to set themselves apart from the competition in a meaningful way. Pre-Internet and pre-cloud, beating the competition meant out-advertising them, out-spending them, out-maneuvering them, or getting to a certain demographic before they did. Today – it means using data to connect with the customer on a meaningful level. Connection breeds loyalty, which breeds recurring revenue. A huge marketing or advertising budget won’t help you much if you’re not able to connect with your customer IN THE MOMENT – to capitalize on what the customer is doing right now.
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datastax, data, data management, cloud
    
Datastax
Published By: Oracle     Published Date: Mar 28, 2017
For the hospitality industry, it’s an important question that needs unequivocal answers. After all, millennials, comprising individuals born between 1981 and the late 1990s, now represent the largest generational demographic in the U.S. With a population of 83 million, they outnumber baby boomers and Generation Xers, and wield enormous spending clout – an estimated $200 billion annually. A hefty share of that pie is earmarked for hospitality: 77% of U.S. millennials say they visit a restaurant once a week or more, and each millennial is projected to spend an average of $3,900 on travel this year.*
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millennials, hospitality, restaurant, food, service, oracle
    
Oracle
Published By: Akamai Technologies     Published Date: Mar 09, 2017
Is your site ready for the mobile opportunity? Mobile users buy more often and spend more money, but 75% of consumers see their mobile experience as slow. Read the Mobile is the Moneymaker infographic now to find out what mobile users expect from your e-commerce website. Compiled using data from Akamai’s recent consumer web performance expectations survey, this infographic reveals: • E-commerce engagement and spending habits for mobile consumers • Mobile consumer page load expectations • The real-world business impact of not being mobile ready • The key challenges to successful mobile experiences
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financial services, financial data, mobile opportunity, e-commerce, mobile consumers, mobile experiences
    
Akamai Technologies
Published By: Tracx     Published Date: Mar 08, 2017
"The social internet is big, noisy, and always in flux — which makes it really hard to know where your audience is spending their time and how to reach them there. So, we've done the research for you. (You're welcome.) Join us for this on-demand webinar to learn why a ""listen-first"" philosophy sets your team up to discover game-changing opportunities before your competitors do. In this on-demand webinar, you'll learn: *How to create your ideal social media mix *The most up-to-date audience demographics from Facebook, Instragram, Twitter, Linkedin, Pinterest, Reddit, and more *Top performing networks based on industry demographics *When to adopt new networks (and when to ignore) *Where companies like yours spend time on social media (and where the missed opportunities are)."
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b2b social media, b2c social media, enterprise social, media engagement, media listening, media platform, media technology, social analytics, social analytics media, social engagement, social listening, social marketing, social media, social monitoring, social monitoring media, social optimization, social publishing, social roi tool, social software, social software media
    
Tracx
Published By: Oracle_Hospitality F&B     Published Date: Mar 02, 2017
Millennials represent $200 Billion of annual spending power. Here are 5 valuable tips to engage millennials for hospitality professionals and separate your organization from your competition.
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Oracle_Hospitality F&B
Published By: QTS Data Centers     Published Date: Feb 17, 2017
According to the 2016 Enterprise IT Spending Benchmarks, compiled by 451 Research, North America will exceed $1 trillion in IT spending by 2017. Businesses of all sizes are expected to move to a hybrid IT approach. When choosing a hybrid approach, you need both on-site and cloud resources that are reliable and well maintained. The easiest way to assure this is by streamlining your data center solutions through a single, fully integrated service provider.
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QTS Data Centers
Published By: Castlight Health     Published Date: Feb 14, 2017
Tired of year after year of healthcare cost increases, Steel Dynamics decided to fight back. They partnered with Castlight Health, a cloud-based provider of healthcare management services. Castlight Health’s health benefits platform armed employees with buying information — when and how they needed it. As a result, Steel Dynamics cut healthcare spending by approximately $500,000 in their first year with Castlight Health.
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Castlight Health
Published By: Unitrends     Published Date: Feb 10, 2017
Businesses are producing exponentially more data and using more technology, and it all needs to be backed up and stored. While IT manages the explosive growth on the digital front, there’s pressure on departments to stabilize or even cut spending. Learn how to protect your business at a time when your data is growing 33 times faster than your IT staff. Download now!
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unitrends, backup, continuity defense, digital front, disaster recovery, digital assets
    
Unitrends
Published By: US Bank     Published Date: Feb 02, 2017
The average organization spends up to 10% of its annual budget on T&E, making it one of the largest controllable areas of discretionary spending. Combined with the fact that up to 90% of employee expenses are incurred on business trips each year, this means accurate expense management is more important than ever. Yet many organizations still rely on manual processes and paper-based tracking that can create serious expense management challenges for their finance teams: how can they control costs when they lack visibility into spending? Yet how can they increase visibility and control without sacrificing employee trust and empowerment? Streamlining expense management can help organizations save money, gain efficiencies and maintain control while increasing employee flexibility and freedom. But there’s no such thing as a “one size fits all” solution—different organizations require different solutions to meet their unique needs. However, when they start to consider their options, nearly
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expense management, expense management automation, us bank, employee satisfaction, employee retention, employee connectivity, data security, employee rewards, company benefits
    
US Bank
Published By: Oracle_Hospitality Hotels     Published Date: Sep 29, 2016
Millennials represent $200 Billion of annual spending power. Here are 5 valuable tips to engage millennials for hospitality professionals and separate your organization from your competition.
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Oracle_Hospitality Hotels
Published By: Tact     Published Date: Sep 06, 2016
Did you know that sales reps typically waste up to 16 hours per week on non-selling tasks? If your sales team is spending too much time on non-selling tasks, logging sales activities to Salesforce, hunting for customer information and documents, or copy-pasting data between separate systems, they might resist the rise of mobile CRM solutions like Salesforce1. However, it’s important to figure out how to enable these teams in the field, as 55% of salespeople will access sales applications exclusively through smartphones or tablets by the end of 2016. It’s not surprising that salespeople will increase their use of mobile apps 125% from 2015-2017. In this whitepaper from Tact, you’ll learn 1) common challenges facing field sales teams, 2) a framework for thinking about mobile sales productivity, 3) essential characteristics for evaluating mobile sales solutions, and 4) key trends in mobile sales.
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salesforce, salesforce.com, crm, sales productivity, sales enablement, salesforce adoption, crm adoption, sales management, crm best practices, salesforce best practices, mobile applications, field sales, mobile field sales, tactile, tact, chuck ganapathi
    
Tact
Published By: Oracle_Hospitality F&B     Published Date: Aug 25, 2016
Millennials represent $200 Billion of annual spending power. Here are 5 valuable tips to engage millennials for hospitality professionals and separate your organization from your competition.”
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millenial, millenials, hospitality, pos, hotel, restaurant
    
Oracle_Hospitality F&B
Published By: U.S. Cellular     Published Date: Aug 24, 2016
Primary internet connections fail for a variety of reasons: severe weather, downed poles and lines or simply heavier than usual network congestion. Business continuity solutions provide businesses with back-up internet access via a cellular network when primary Wide Area Network (WAN) connections fail or are over-loaded. These solutions enable businesses to: Maintain seamless, uninterrupted access to the internet Process credit card transactions Access to important information stored online This paper will provide an overview of business continuity solutions, examples of in-use scenarios and a path to adoption in an easy to understand and digestible way. Download now.
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U.S. Cellular
Published By: SAS     Published Date: Aug 03, 2016
With this increased attention on building a brand as a strategic differentiator, how are marketers approaching it? A recent eMarketer global survey revealed that nearly 56 percent of marketers would increase spending on brand-building activities over the next year compared to 42 percent who said they would be focusing on demand generation. Brand awareness was a higher priority for marketers than demand generation, global business expansion efforts or event spending.
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best practices, marketing, demand generation, business expansion, emarketer, business technology
    
SAS
Published By: IBM     Published Date: Jul 19, 2016
This video demonstrates how IBM’s Behavior Based Customer Insight for Banking leverages predictive analytics to help you personalize customer engagement and deliver customized actions. The solution leverages advanced predictive models to analyze customer transactions and spending behavior to more deeply understand customer needs and propensities, anticipate life events, and help provide a unique customer experience.
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ibm, banking, finance, consumer insights, business intelligence, business anlytics, knowledge management
    
IBM
Published By: IBM     Published Date: Jul 19, 2016
Learn new ways of analyzing digitally connected customers-from dynamic segmentation to the use of advanced analytics. With predictive tools, banks can analyze transactions and spending behavior to better understand customer needs, anticipate life events, and provide a unique experience.
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ibm, banking, finance, consumer insights, business intelligence, business anlytics, knowledge management
    
IBM
Published By: SAP     Published Date: Jul 18, 2016
The broad shift from on-premises to cloud deployments has begun, and spending on cloud business analytics will grow five times faster than similar on-premises solutions. Read the white paper to learn some of drivers and the roadblocks of cloud-based business analytics solution deployments, and the offerings from SAP in this market.
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SAP
Published By: Flexera     Published Date: Jun 14, 2016
How much does your organization know about the software vulnerabilities that put data and users at risk? Chances are it is less than you think. Software vulnerability management can significantly reduce enterprise risk, and this paper offers a risk reduction plan, demonstrates why vulnerability management is important today, and offers eye-opening statistics as to the nature and breadth of the issue. It is not surprising that keeping data secure and keeping users safe continues to challenge organizations of every size and type. There has been an explosion in the number of applications used to conduct business in recent years. This multidimensional expansion includes continued growth in mobile devices and enterprise application spending exposing new attack surfaces that malware can prey upon.
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software, vulnerability, intelligence, data, statistics, application, attacks, action strategy, risk, management
    
Flexera
Published By: Oracle     Published Date: Jun 01, 2016
Forrester predicts that by 2019, SaaS commerce investment will account for nearly three-quarters of the market spending on ecommerce software. In this white paper, you'll learn the 6 key questions to ask your vendor before you select a SaaS e-commerce solution.
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Oracle
Published By: Cloudroute     Published Date: Jun 01, 2016
Cloud computing has changed the way businesses and people think about using technology to serve their needs. Too many, cloud computing is nothing but hype and overblown as the new direction for Information Technology. But to many more, cloud computing represents the future of how every business should plan, operate and execute applications, systems and processes. Goldman Sachs forecasts spending on cloud computing infrastructure and platforms will grow at a 30% compound annual growth rate (CAGR) from 2013 through 2018 compared with 5 percent growth for overall enterprise IT. Moreover, Forrester recently revised its 2011 forecast of the public cloud market size upward by 20 percent. Regardless, it is important to know what cloud computing is.
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Cloudroute
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