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Choosing the Right Email Service Provider: Top 20 factors to consider when shopping for an ESP

White Paper Published By: ClickMail Marketing
ClickMail Marketing
Published:  Jun 03, 2009
Type:  White Paper
Length:  16 pages

Whether you're in the market for a new ESP now or want to see how your current one stacks up, you'll find this whitepaper an invaluable resource. This whitepaper will help you take a thoughtful, informed approach to your ESP selection or comparison to your existing solution, so you can compare apples-to-oranges and still make a wise choice.



Tags : 
email service provider, esp, clickmail, roi, dma, direct marketing association, deliverability, marketing channel